Great Companies3 minA good story has six facets: time, place, main character, a goal, an obstacle and eventsA good story has a blend of six components: time, place, main character, a goal, an obstacle and events. Stories have the potential to estab
Great Companies2 minHow to Capture Attention, Build Trust, and Close the SaleBefore you can capture someone’s attention and build trust, it’s important to identify your target audience. This means understanding their
Great Companies4 minExperts Prediction for Small Business Trends in 2023Experts predict that the small business trend in 2023 will be an increase in remote work, with many more businesses allowing employees to wo
Great Companies2 minBusiness stories feature a hero, an obstacle, struggles to overcome the obstacleEvery successful business story follows the same classic narrative structure: a hero, an obstacle, struggles to overcome the obstacle and a