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Name: Mitali Singhadia Business Name: Travelsglobe Location: Mumbai, India Establishment (Year): 2021 Category/ Industry: Travel, Food, Event and Entertainment Art Profession/ Specialty: Travel Website: https://travelsglobe.in/ Social Media: Linkedin Company details: Travelsglobe is a travel organization started by Mitali Singhadia in the year 2021. The company is comprised of a well-versed group of people who understand what it takes to make traveling fun and less pain-taking. The team assures to be at its user’s side to help them plan their leisure as well as their business trip without any hassle. Unique selling proposition/ competitive advantage: Meeting all the travel-associated expectations of the travelers flawlessly with the best package and quality of services makes agents use our product/packages over others says Mitali. Challenges faced during the journey: Mitali faced many challenges during her journey, yet she terms the challenges as opportunities for learning, growth, and self-improvement. Her willingness to learn and adapt with a positive mindset with a strong commitment to her goals made her a successful entrepreneur despite all the challenges. Advice for women entrepreneurs: Mitali voices that believing in yourself and building a network of mentors, advisors, and supporters who can offer advice, support, and connections are obligatory to become successful.

Name: Priyanka Kumar Business Name: LivnSense Technologies Pvt Ltd Location: Bengaluru , India Establishment (Year): 2018 Category/ Industry: Manufacturing and Retail Profession/ Specialty: Manufacturing industrial AI Website: https://livnsense.com/ Social media: LinkedIn Company Detail: LivNSense Technologies Pvt Ltd is one of the most promising B2B climate tech companies which has a distinctive position in the deep decarbonisation industry because of its highly regarded AI-based SaaS platform (GreenOpsTM). The "future engines of decarbonisation" are being propelled by GreenOps. By utilising the strength of Artificial Intelligence (AI) and Digital Twins technologies, GreenOps provides deep-decarbonization technology to address Greenhouse Gas Emissions through its novel CO2 Benchmarking & Optimization technology (patent filed). The platform offers real-time decision support systems to deliver profit maximisation, energy optimization, and process efficiency, with a primary focus on lowering greenhouse gas CO2. Unique Selling Proposition / Competitive Advantage: GreenOpsTM provides heavy engineering equipment with immediate cash benefits and carbon reduction benefits, using Energy Balance AI models to improve productivity and reduce pollution.. More than 150 industrial process-AI patents are held by GreenOpsTM, and 1.5 Mega Tonnes of CO2e reduction have been delivered by them so far. Challenges Faced During The Journey The APAC region accounts for more than half of global CO2 emissions and presents an opportunity to reduce greenhouse gas (GHG) emissions and avoid the worst impacts of climate change. Organizations are adopting Green Energy, but there are still gaps in the Value Chain. Digital Twins provides real time mining operations with prescriptive recommendations to reduce GHG emissions and replace inefficient units. Advice For Women Entrepreneurs: Priyanka Kumar gives a valuable advice to the fellow women entrepreneurs to “Always stay with a strong company culture “.She quotes that “the company philosophy is based on “product innovation” culture that can deliver customer delight.

Name: Isha Poddar Business Name: Colours and Patterns Location: Guwahati, India Establishment (Year): 2017 Category/ Industry: Advertising & Marketing Profession/Specialty: Graphic Design and Social Media Marketing Social Media: Instagram Company Details: Colours and Patterns commenced as a graphic designing firm for print and digital industry having a demand in Guwahati, the biggest city of Northeast India. The company offers social media marketing services too. The brand is now catering to different cities around the country and in the abroad cities like Singapore, Malaysia, Canada and Nepal. The company was initiated by Isha Poddar who is a B.Sc. in Multimedia Graduate from St. Xavier’s College. Unique Selling Proposition/Competitive Advantage: The company is a team having 10 young professionals who aim to deliver the best results with a creative approach in due time which is not fulfilled by other agencies. Challenges Faced During The Journey: Colours and Patterns started from a bootstrap company and now it has grown to be a solo female proprietorship. There have been circumstances wherein she didn’t know about the market rate in the city, also the customers didn’t place any value in designing social media marketing overheads. Gradually, the times have changed and so has the demand, the company has now raised the bar and has set its own standard without any compromise. Advice for Women Entrepreneurs: One should always believe in herself/himself and do the right thing with dedication and success is sure to follow.

Name: Shelly Rosenberg Business Name: Acorn & Oak Location: Dallas, USA Establishment (Year): 2018 Category/Industry: Construction,Real Estate and Architecture Services Profession/ Specialty: Disability Interior Design Website : www.acornandoak.com Social Media :Linkedin Company Detail: Shelly has approximately 25 years of experience as an interior designer and has started a new company that specializes in creating homes for families with disabled members. Acorn & Oak wants to help people who deal with daily cognitive and hidden issues. Shelly has created a distinctive Sensory Design System with numerous specialist certifications that examines residential and commercial surroundings to maximize safety, health, and well-being in eight categories. Acorn & Oak provides nationwide consultations and a limited selection of therapeutic products, such as organic weighted blankets in an unusual lap size for people who use wheelchairs or need relief away from home, as well as organic mattress protectors and pads for people who have feeding tubes or incontinence issues. Unique Selling Proposition / Competitive Advantage: Shelly’s special demographic focuses on helping kids, teens, and families who are dealing with "invisible disabilities" such ADHD, Autism, Depression, Dyslexia, Trauma, PTSD, and Intellectual Disability. This population group experiences hidden difficulties that can be alleviated by changing the environment. Families who don't optimize their living spaces experience more stress and illness. Shelly provides evidence-based design solutions that are not often addressed by designers, who usually concentrate on regulations for mobility-related limitations or the Americans with Disabilities Act. Challenges Faced During the Journey: Running a business and raising a child with special needs simultaneously is the Shelly's biggest difficulty. Yet raising a child with special needs has given Rosenberg a unique perspective and the ability to empathize with others who are going through similar things. Another difficulty according to Shelly, is the widespread idea that a disability has a narrow definition, which makes many people assume they do not have or know someone who is disabled. Shelly emphasizes that although often being hidden, all people have or will have some form of disability. Shelly is optimistic that more individuals will realize the value of creating spaces that encourage health and wellbeing as mental health receives greater attention on a national level. Advice for Women Entrepreneurs: Discover your WHY, your true North Star, and nothing will be impossible for you to do in pursuit of that goal!

Name: Riti Arora Business Name: VRD SPICE PRIVATE LIMITED Location: Delhi, India Establishment (Year): 2022 ECategory/Industry: Manufacturing and Retail Profession/ Specialty: Manufacturing Website: https://www.vrdmasale.com/ Social Media: Linkedin Company details: VRD Spice Private Limited provides whole spices under the brand name, “VRD Masale.” Riti mentions that this market is under unorganized sector with loose open products available in the market. She is trying to bring all spices from best sources and provide the same to her customers with proper packaging to gain consumer loyalty and satisfaction. Unique selling proposition/ competitive advantage: Providing traditional flavours and superfine quality of Indian spices is the USP says Riti. Challenges faced during the journey: Riti mentions that building her business in this competitive sector was tough. She started building this business and now has established all policies and procedures for the company and brand. Advice for women entrepreneurs: Riti suggests to treat business like a baby and take care of it 24*7. Once the business grows, one can do well in life with the business reminding the name of the owner to the world.

Name: Natalie Yeadon Business Name: Impetus Digital Location: Toronto, Canada Establishment (Year): 2008 Category/ Industry: Professional and other Business Services Profession/Specialty: Virtual Collaboration for Life Science Companies Website: https://www.impetusdigital.com/ Social Media: Linkedin Company Details: Impetus Digital is a Toronto-based women-led company that offers virtual hybrid meetings, events and programs for life science based companies globally. Impetus was originated in 2008 by Janice Smith and Natalie Yeadon. Throughout their 18+ years of working in the pharma sector, they observed the need to conduct in-person meetings that are effective and meaningful. Being known to be the digital pioneers, the brand specializes in virtual/hybrid product launch initiatives, educational programs, conference engagements and more. Unique Selling Proposition/Competitive Advantage: Impetus Digital has an edge apart from the rest since they offer the largest variety of synchronous and asynchronous tools created especially for life science companies. They also offer the best-in-class tools on a single and secure compliant platform. The company believes in putting sustainability before anything else and are working towards carbon-neutrality by 2030. Challenges Faced During The Journey: There are some pharma companies that are concerned about participant engagement activity and think that learning is a compromise in a virtual setting. There are many other online collaboration platforms available too, therefore there is a tough rivalry. Also, offering new tools created from the scratch comes with many trials and errors as to selecting which functionality is to be included as standards and which ones are to be disregarded. Advice for Women Entrepreneurs: It is advised to place the company culture on top any business. Offering virtual or hybrid working alternatives if possible is recommended. Non-essential meetings are to be minimized and employees should be trusted to get the work done in whichever method they prefer.

Name: Komal Patel Business Name: Komal Patel’s Diet Studio Location: Ahmedabad, India Establishment (Year): 2017 Category/ Industry: Health & Wellness Profession/Specialty: Dietician, Diabetic Educator Social Media: Instagram Company Details: Komal Patel is a clinical nutritionist, an enthusiastic innovator and the founder of the Diet Studio. She is a revolutionist in the health sector by guiding people in making healthier and smarter choices in terms of food eating habits and reversing health issues by finding out their root causes. Unique Selling Proposition/Competitive Advantage: Having a holistic and disciplinary approach to assist people in their weight-loss journey and thereby improving their overall well-being is a remarkable thing about her. She has also helped people in treating their gut health, managing weight, treating diabetes, PCOS, thyroid and any other health related conditions such as high cholesterol, high uric acid, and anaemia. Challenges Faced During The Journey: A major challenge faced by her is to get into the people’s minds for changing and enhancing their lifestyles for the better. Advice for Women Entrepreneurs: Hard work and dedication will help people reach their vision. Also, with the right thought process one can achieve their goal.

Name: Manisha Mahendra Chougule Business Name: DigiSec360 Solutions Pvt Ltd Location: Mumbai, India Establishment (Year): 2018 Category/ Industry: Information Technology Profession/Specialty: Cybersecurity Consultant Website: https://www.digisec360.com/ Social Media: Linkedin Company Details: DigiSec360 is a pioneer cybersecurity organization that offers vital cyber security assessment and management services. The venture’s present clientele consists of Government, IT, Finance Firms, Academia and Hospitality. Stated below are some of the main offerings of the venture- Network-driven infrastructure. Vulnerability assessment and Penetration Testing. Web, Mobile and Blockchain Application Security Assessment and Security Audit. Security-related Configuration Reviews for Firewall Switches and Routers according to the CIS Benchmark and Vendor’s Best Practices. Cybersecurity Awareness Training Sessions. Execution of NIST and ISO 27001. Unique Selling Proposition/Advantage: Cybersecurity is one among the main global challenges. Therefore, the MSMBs and the startups are one of the main targets for cybersecurity related activities due to the lack of security measures. There exists a huge gap in cyber skills and its demand. One of the top 5 organizational risks is the cyber security risk. MSMBs are hugely facing challenges in managing cyber security risk. Challenges Faced during the Journey: Security is a business that involves trust. Creating the same trust with the customer involves time. Consistency is the key and being self-motivated is a major challenge which is to be dealt with daily. The cybersecurity field is male and dominating. There are a less number of women involved in this field which implies that there are mostly men in CXO positions who are imbibed with decision-making skills. Therefore, competing with a male-dominated domain is a challenge as well. Advice for Women Entrepreneurs: One should never give up on their dreams. Self-trust and focus is of utmost importance. Persistence and consistency can greatly help in getting the desired results. Also, following the leads should be done, doing so can reap either of the 2 results, firstly the customers are on the brand’s board or secondly, they may bluntly reject the idea by directly saying ‘No’.

Name: Sruti Mitra Business Name: Nhea Private Limited Location: Pune, India Establishment (Year): 2020 Category/ Industry: Manufacturing and Retail Profession/Specialty: Manufacturing Website: https://nhea.in/ Social Media: Linkedin Company Details: Nhea Private Limited is a beauty and wellness brand in the Aromatherapy sector that provides therapeutic grade necessary oil blends in 6 variants namely, Hair Care, Face Care, Body Care, Managing Pain, Emotional Well-being and Single Essential Oils. The journey was started as a D2C brand back in February, 2020 having 1 SKU. Presently, there are 32 SKUs in the company’s portfolios, having a presence on all the main e-commerce sites like Amazon, Flipkart, Myntra, Purple, Netmed, etc. with providing export services to countries like UAE and Netherlands. Unique Selling Proposition/Advantage: Nhea Pure Care is the one and only Indian brand that meets the niche segment of manufacturing personal beauty and care products having essential oil blends. Every product category is made using a minimum of 6 to 13 therapeutic grade necessary oils mixed in carrier oil of 2 to 3 varieties. The brand has an in-built R&D of innovative proprietary mixtures and a manufacturing facility. Nhea Pure Care is also engaged in CSR activities for spreading wellness among the underprivileged with the guidance of NGOs and Corporates. Challenges Faced During the Journey: Nhea Private Limited faced some challenges like lack of information regarding this not-so-common industry, Finance-related crunches were also to be dealt with. The regulatory standards were also to be complied with. There was a lack of proper guidance and the brand also faced some difficulties in offline distribution. Advice for Women Entrepreneurs: Having full knowledge relating to this uncommon industry and also the business that one plans to engage into. Joining good networking platforms in the business sector like BNI that provides guidance in getting many connections and relevant information.

Name: MV Sowmya Business Name: Clarity Communication LLP Location: Bangalore and New Delhi Established (Year): 2016 Category/ Industry: Advertising & Marketing Profession/Specialty: Public Relations Website: https://claritypr.in/ Social Media: LinkedIn Company Details: Clarity Communication, a New Age PR & communication advisory firm provides customized PR services & help clients in brand building across multiple industries. Today Clarity Communication have expanded their offerings to Digital PR, Social Media Management, 360-degree marketing support, digital marketing & influencer marketing. Unique Selling Proposition/ Competitive Advantage: Clarity Communication works to close the gap between what clients are promised and what they really receive. The difficulties facing the sector have been significantly exacerbated by this divergence. Understanding the needs and expectations of the clients is a key component of Clarity Communication's strategy, which has contributed to the company's success in fostering long-lasting client relationships. Clarity Communication’s clientele has benefited from the results of their unwavering pursuit of excellence in their work. Challenges Faced During the Journey: It is a very stiff competitive market and the company relies only on its clients words to generate business. The company puts lots of time and effort to understand client’s needs. During her initial stages where she worked as a freelancer the major challenges she faced were client acquisition, client retention, and payments. Advice For Women Entrepreneurs: According to Sowmya one has to have tenacious persistence and passion for excelling in this field. One also needs to keep their desires alive and be ready for any challenge. She also wants women to believe in themselves and their vision.

Name: Dr. Anneli Driessen Business Name: International Metaphysical Academy Inc. Location: Victoria, British Columbia Canada Established (Year): 2009 Category/ Industry: Education and Learning Profession/Specialty: Metaphysical Education Social Media: Linkedin Company Details: The International Metaphysical Academy offers a unique study program to assist individuals in accelerating personal and career performance by integrating divine principles and universal ethics rooted within most religious and spiritual traditions. It is grounded in universal knowledge with practical hands-on application to meet everyday challenges and foster consciousness expansion and personal responsibility. Its mission is “to facilitate high-level Spiritual Education for Consciousness Expansion through Critical Thinking, Applied Knowledge, Personal Responsibility and Love.” The company is working with global leaders who are committed to inner confidence, freedom, purpose, and love by inspiring and affirming their teams and guiding them into a safe and profitable future. She delved deeply into psychology, mysticism, metaphysical subjects, and scientific discoveries. She has also served 30 years as a Clinical counselor specializing in couples’ therapy. Unique Selling Proposition/ Competitive Advantage: For Dr. Anneli, the Metaphysical Academy is a venue to help people seeking spiritual knowledge and guidance through a down-to-earth cognitive approach to develop new leaders for today and future generations. It is her life’s calling so to speak. She wants to contribute to a world which is governed by love and intelligence. She is also certified in SQ21 which is a self-assessment tool for Spiritual intelligence. Challenges Faced During the Journey: According to Dr. Anneli, she had to face a lot of ridicule, discrimination, financial losses, abandonment, and illness as well. Advice For Women Entrepreneurs: The advice that is given by Dr. Anneli is to know why you are selling your product or providing a particular service. Is it aligned to what you want? And is it making people’s life more enjoyable, better, and safer, and more wholesome?

Name: Catherine Barow Business Name: Ars Musik String Quartet Location: Toluca, Mexico Established (Year): 2008 Category/ Industry: Travel, Food, Event and Entertainment Art Profession/Specialty: Cultural Marketing Website: https://www.facebook.com/CuartetoArsMusik Social Media: Linkedin Company Details: The Ars Musik Quartet collaborates with international business partners who are interested in advancing art and culture via creative business promotion initiatives. The Ars Musik Quartet has collaborated with financiers from Ireland, Spain, the United States, Israel, Canada, and Mexico since November 2021. Each investor has a distinctive presence at the concerts the quartet performs, and they are allowed to display banners, fliers, and personal videos before, during, and after the shows. At the networking/wine toast that takes place at the conclusion of each performance, the investors also have the opportunity to talk with attendees who are curious to learn more about the show's sponsor. Unique Selling Proposition/ Competitive Advantage: Classical music and exquisite eating have been viewed throughout history as complimentary partners, providing unique networking possibilities and elegant ballroom clothing. Classical music, not pop or rock, should be playing during a lavish supper with kings and queens or in the presence of the president of a nation. Apparently, a buddy of Catherine said, "Classical music offers much more than just aural pleasure. At classical music performances, networking occurs in a special way that cannot be duplicated elsewhere." The sophistication of high-society parties and the chances for high-level networking are connected by classical music. These gatherings and the networking that takes place there wouldn't exist without it. Challenges Faced During the Journey: In Mexico, the string quartet had to develop a brand-new concept from scratch. Like the Beatles, Ars Musik String started off by playing in a bar to gain expertise and public exposure. Following a year of performances there, Musik String continued their wild voyage by performing at memorial concerts for Gandhi and Mandela, facing silence during COVID, producing songs, and performing at more museums. Notwithstanding the ups and downs, the quintet is grateful for and humbled by their quick ascent to local and global acclaim. Advice for Women Entrepreneurs: Her advice is to never stop smiling and never give up