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Interviewer - Can you provide me with a description of your business? Abhinaye Kareshiya - Our idea is to provide with a brand identity to extremely marginalized ready-made garment manufacturers in urban slums of India. The issue that we would be addressing is that of upgrading the marketing capabilities of such small ready-made manufacturers who are although very skilled but do not get a good price for their products. Their products include shirts, flannels, trousers and other such accessories. Such manufacturers remain perennially in debt resulting in their business floundering. There are so many such local manufacturers in India whom we have identified, who are exploited and they do not get good rates thereby losing out on the margins. Most of the owners of such units, thereby, are forced to live in squalid conditions, making us realize the workers would be in horrible straits. So, our main aim as a business is to lift the said manufacturers monetarily and morally. Interviewer - How did you get started in this business? Abhinaye Kareshiya - There is a very famous quote "You are just a one decision away with totally different life." I have always been captivated by entrepreneurship. I love the thought of turning ideas into reality. Earlier I was just a shy guy who was dealing with his lisping problem and that was something stopping me from turning my dreams into reality. When I used to work for MNC's, I was the one solving and finding solutions for even the hardest of the probles that our team would be facing and in no time I became the problem-solver of the company. Every other employee would come to me for the solutions of their business problems and that's when it hit me that if could solve their problem then I could easily attain my dreams my fighting with my own short-comings. That plus the intent to help others grow with my business made me to start this business. Interviewer- Why do your customers select you over your competitors? Abhinaye Kareshiya - 'Will' means 'To never give up' and illuminati means 'Enlightenment'. Together its enlightenment to one's will power & that's what makes - WILUMINATY. Every team member of our organization is charged with tackling issues without stress in trouble times and are emitters of positive thoughts. So every customer of our's will get positive business environment which helps them to focus on generating business and overall growth. Apart from high quality products we also deliver top-notch services to our customers that helps them in making transaction more profitable. Modi ji's 'Sabka Sath Sabka Vikas' ideology is what we believe in and that's what makes us stand out from others in the business. Interviewer- What are the biggest issues for running this business? Abhinaye Kareshiya - Apart from funds perfect planning and multiple plans are needed for running a business successfully. Major issues that we face sometimes are: 1. We are into fashion business and its the market that keeps on updating on day-to-day basis. So to meet coustumer's requirements and ready-made manufacturers becomes a bit challenging at time 2. Due to boom in online market every other person is thinking of getting into apparels business. New entrepreneurs who have less or no knowledge about the market or quality products are; I believe, the biggest concern in this business Such businessmen are only concerned about the profit and not about the quality of products. So as a new business it sometimes becomes difficult to ensure people about quality of product online. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Abhinaye Kareshiya - My only suggestion to young entrepreneurs is to stay firm & focused on what you want. Have patience because every business needs investment of your time, money and mental strength on top of everything. Success Myntra according to me is : Work Hard Stay Strong.

Interviewer - Can you provide me with a description of your business? Nancy Hatgaonkar - We are into Recruitment for the Engineering companies. We try to place the candidates in the same Industry he is working with. We provide services to find the best engineering (Technical) candidates as per company requirement. We work as specialized technical services for recruitment. Interviewer - How did you get started in this business? Nancy Hatgaonkar - Once I read an article on “Hundreds” of Engineers being jobless, and after a few days, I read another totally opposite article in the newspaper that 1000+ engineering jobs were available in the Market. After reading and researching further, I got to know that the candidates are unable to get the jobs in the same industry and the Vice a versa. (I don’t know the reason why that was so) That was when I thought of trying and taking an Initiative for streaming the same by way of doing the recruitment for the particular Industry. With this, I got an idea of doing my own Business too. Interviewer- Why do your customers select you over your competitors? Nancy Hatgaonkar - I give the Right Product at the Right Place i.e. Right candidate to the company and Place the Candidates in Good Companies Candidates’ verification is done by my company and Companies’ verification is done by the ex-employees (We take feedback from many candidates feedback working for that company) And I believe, that might be the best thing I can do. Interviewer- What are the biggest issues for running this business? Nancy Hatgaonkar – Funds, Delays, and many more… Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Nancy Hatgaonkar - As I said “NEVER LOSE HOPE” and “FINISH THE TASK THAT YOU HAVE STARTED”, Create small goals and work hard to achieve them.

Interviewer - Can you provide me with a description of your business? Sonam Motwani : Karkhana is an online manufacturing platform. We interact with your design, provide manufacturing feedback and pricing based on our inbuilt algorithm. We have a large network of skilled suppliers. By identifying machines best suited for each job and intelligently routing orders, we offer a far shorter turnaround time than that of traditional manufacturers. Interviewer - How did you get started in this business? Sonam Motwani : I am an Aerospace Engineer from IIT Bombay. During my undergraduate years, I was making electric race cars for Formula Student UK. That was my first encounter with designing and building a serious hardware product ground up. The experience of building 4 life size vehicles with a team of 20, sowed the seeds of passion for hardware. It was sometime during the later half of 2015 when I seriously began considering starting my own business. I wouldn’t say I had the spark for entrepreneurship from childhood. Like most kids, I wanted to become an astronaut. Entrepreneurship is something I figured out along the way. After graduating, I worked with Procter & Gamble in their technology division, developing solutions to speed up packing lines for haircare products and later moved to manufacturing of sanitary napkins. My stint at P&G helped me understand how large companies approach product development, sourcing and deployment. Working closely with vendors in China and India gave me insights into challenges spread across the manufacturing ecosystem. With deeper analyses, it became more evident that the world of design and manufacturing is pretty much the same as it was a decade ago: difficulty in accessing resources, lack of cost transparency, idle unutilized capacity at manufacturers. I began to see an opportunity in this unaddressed gap in the ecosystem and spent my weekends meeting hardware startups, design firms and manufacturing suppliers in Mumbai, Bangalore and Pune. I put together the framework of an online platform that would simplify manufacturing and promised myself, that if during this period, I could establish a handful of businesses/innovators and suppliers who find value in my proposition, I’d quit my job and commit full time to doing this. I met my goal, held myself to the promise and put in the papers to kick start Rolling Cube in April 2016. Rolling Cube was meant to be a custom manufacturing startup that would enable anyone and everyone to build customized personalized products at the ease of their desktop. Interviewer - Why do your customers select you over your competitors? Sonam Motwani : We are able to provide our customers with low-volume production, which is not something easily available from vendors. By leveraging on our vendor network, we are able to not only promise our customers low-volume production, but also provide quick turnaround time on such projects. Interviewer - What are the biggest issues for running this business? Sonam Motwani : We have worked with significant number of customers and developed a wide variety of hardware products to be confident of the value proposition of our service. Now we need to scale this up. The next big milestone we are striving towards for achieving scalability is the automation of our pricing engine and online design for manufacturing feedback on our platform. We believe this will be a game changer in the way manufacturing interactions have been happening and accelerate the hardware development cycles for engineering teams. Our bigger ambition is to digitize the manufacturing ecosystem, which will democratize the process and make it accessible to everybody, just like software. This will take us extraordinary amounts of dedication and persistence, because the manufacturing industry in India is still very traditional and not very comfortable with operating digitally.

Interviewer - Can you provide me with a description of your business? Sudheer Y N - www.itisdue.com is a "Do It Yourself" Online Platform crafted to address some of the most common problems faced by Business Enterprises in the B2B (Business To Business) World. Through www.itisdue.com, we digitally assist Business Enterprises in "Collection of their Outstanding Payments (Accounts Receivables Management)". We also help Business Enterprises to stay Compliant with the Government. Apart from these, our services help Businesses to Follow-up on anything, be it an Invoice Payment or Meeting with a Client or Sales Report etc. Interviewer - How did you get started in this business? Sudheer Y N - Nowadays, our lives are driven by so many notifications on a daily basis! Isn’t it? Yes it is. Most of us get notifications by Text Message/Email for paying up Installments, Utility Bills, Insurance Premiums etc. All these notifications help us to be on top of everything in our busy lives. Still, all these are into our Personal Space only. Unfortunately, Business Enterprises in India, do not get any notifications which help them in their Business. We strongly feel that every Business Enterprise can leverage the power of notifications to stay competent and compliant. That's how we started off with www.itisdue.com Interviewer- Why do your customers select you over your competitors? Sudheer Y N - Customers prefer to choose us because :- 1) Our "Do It Yourself" Online Platform is Simple & Easy to Use 2) Our Services are always Available & Reliable as they are hosted on Microsoft Cloud Hosting Platform Azure Interviewer- What are the biggest issues for running this business? Sudheer Y N - All our services are rendered only Online and establishing a trustworthy identity in online presence is quite a challenge. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Sudheer Y N - Success can be redefined as "SucksYes"!!! Always do the Right things in the Right Way to achieve Success.

Interviewer - Can you provide me with a description of your business? Rohit Bagaria - Budli (meaning ‘change’ in Hindi) is into ReCommerce of used gadgets (primarily smartphones, tablets and laptops). Established in 2015, we operate across 25,000 pin codes in India with over 300,000 registered users. Vision To drive change through ReCommerce and bridge the digital divide in India by enabling users to buy and sell their gadgets in a socially and environmentally responsible manner. What we do We buy back used gadgets, refurbished and resell it with warranty. By using technology, we converge trust, convenience and value for money for buyers and sellers. How we do it Buyback: Online through our website using DIPS (Dynamic Instant Pricing System) Partnerships with ecommerce companies and offline retailers for exchange. B2B buyback from companies Selling: Online through our website, ecommerce marketplaces Through our network of 1000+ offline retailers across India B2B selling to companies Interviewer - How did you get started in this business? Rohit Bagaria - I've always been fond of using the latest gadgets. I had recently upgraded my phone and was wondering what do I do with my old one. I had a few options: · Trade it into a local dealer. He would only buy back something if I bought something new from him. Also, the pricing was very inconsistent. · Use an online classified ad to sell my old phone. I had to list my product and wait for someone to contact me. I wasn't sure whether the callers were genuine buyers, when it would sell or at what price. The experience could be good, bad or ugly. · Leave it in a drawer somewhere in my house and the device would end up losing value and become dangerous e-waste. So I started focusing on this one problem - what do we do with our used gadgets? I did market research, looked at various models around the world, spoke to many different companies. Some of the facts which I came across was astounding: · Average replacement period for smartphones is 15 months · Profit margins on certified pre-owned & refurbished devices are better than on new ones. · There are no large organized players in this space currently which is primarily unorganized. · India has 1000 Million mobile phone users and 300 million smartphone users. ReCommerce can be used to bridge this digital divide. · India is a value and price sensitive market. There is a huge unmet demand for Certified Pre- Owned/Refurbished gadgets from a trusted source with the assurance of a warranty. There is no brand in India currently which has been able to create a mind space among the consumers for these gadgets. Interviewer- Why do your customers select you over your competitors? Rohit Bagaria - Budli is the only company in India having end to end solution from buy back of used gadgets, refurbishment to selling refurbished gadgets with warranty. These happen both online and offline, both with consumers, partners and businesses. The combination of our own technology platform, vertical presence across all channels and robust partnerships provides us a sustainable advantage. By using technology, we are able to offer the optimal combination of trust, convenience and value for money for buyers and sellers. Interviewer- What are the biggest issues for running this business? Rohit Bagaria - Being a category creator, we have faced many challenges during our journey. Creating awareness not just about us, but about the refurbished category as a whole has been one of the biggest challenges. Establishing trust and credibility for the customers is another. Reverse logistics has been another challenge. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Rohit Bagaria - Three things I have found to be vital in the entrepreneurial journey: Clarity (Being clear about the end-goal) Certainty (Conviction in the endeavour being undertaken) Purpose (When you walk with purpose, you collide with destiny. Doing something impactful and meaningful. Being part of something greater than ourselves.)

Interviewer - Can you provide me with a description of your business? Ashwin Kumar - BackBuckle.io is a Feature-as-a-Service (FaaS) platform which provides a suite of ready-to-use features and micro-services to instantly add to your App(Mobile / Web / IoT) or even build entire app’s backend in record time by eliminating the explicit need to design, develop and maintain services not related to your core business logic. Thereby making Go-To-Market time to the least and dollar savings to the max. For example, backend services for any typical app include a few core services that pertain to business logic, and numerous other non-core services like User-Management-Engagement, Resource Management, Geo-location service, Review service, Rating service, Features Flags, Offer service, Search, etc and the list goes on. Developing these services in-house not only affects Go-To-Market time but also adds to maintenance and scaling overheads. A range of features offered by BackBuckle cloud can seamlessly integrate (via API) with the core business logic services. BackBuckle.io is a blessing in disguise for all the enterprises and startups where all you need to do is just focus on your core business and simply integrate our features. Not only this, we have a wide range of 27+ features which you could select from, be it user management or follow or feature flagging etc. And there you are, ready with an amazing new product ready for a great launch in the market. When it comes to building application, there are fun parts about it and not so fun parts about it. The not so fun part is coding everything from scratch, devoting hours and hours to code all the basic features. The fun part is creating great experiences, the ultimate app you give to your users with all your efforts. BackBuckle.io want you to focus just on those good things. For existing enterprises too, we have a lot to offer. You do not need to change your existing features, but just add the new ones to make it better than ever. Even when you think of scaling up your business, BackBuckle.io comes to your help and easily processes your biggest requests. At the day end, BackBuckle.io ensures that you go home happy while we take care of all the features you need. We enable instant digital transformation. Interviewer - How did you get started in this business? Ashwin Kumar - The idea behind BackBuckle.io was the need to make app dev easier. We had initially started off with the development of an app for hyper-local food sharing. We nicknamed it as Spoon. We felt the need of such feature-as-a-service platform like BackBuckle, but nothing of such kind was available in the market back then. It took us months coding all the features from scratch. Had there been a similar service available, our app development time would have reduced by 70%+ and we could innovate more. Could you imagine the potential of such features and how much time and efforts they save of the developers? That was the moment I thought of the idea of a FaaS platform and thus the BackBuckle journey began. Developers want to build a beautiful app that provides a terrific user experience, with robust functionality. But 80% of their time spent on developing their backend services which are non-core to their business logic. This problem is magnified by various integration requirements. Its the only FaaS (Feature-as-a-Service) solution that gives you the flexibility and freedom to make the app you want with the skills you already have by taking the complexity out of the functionality and reducing your time to market. One set of features to integrate in any app- Legacy or new. Interviewer- Why do your customers select you over your competitors? Ashwin Kumar - FaaS(Feature-as-a-Service) is the new trend and we are one among the early entries in this space. We have designed our product stepping ourselves into customer's shoes and that's the reason we got many differentiators. BackBuckle is a sector agnostic(e-commerce, finance, travel, food, game, etc) Omni channel FaaS platform which. BackBuckle.io is the only platform which supports multi-dimensional and multi-role applications. Every feature comes with in-depth analytics and data insights, which will help to visualize the data. Our services are powered by AI ML engine which gives advanced functionalities on top of each feature. BackBuckle.io pricing model suites from hobbyists, startups to big enterprises. Interviewer- What are the biggest issues for running this business? Ashwin Kumar - Hiring the right talent is what I see is the biggest challenge. Entrepreneurs set up a company, develop a fantastic product which the market is waiting for, raise funding, and yet, one out of four startups fail because the team was not suited for the tremendous challenges entrepreneurs and startups face. So even while the 3rd most common reason startups fail can be attributed to not having the right team in place, the first two reasons - having no market fit & running out of funds, can also be partially attributed to having the wrong people executing those tasks. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Ashwin Kumar - As an entrepreneur, one should look out for micro or even nano opportunities around. Don't neglect these and run behind the big ones. These micro opportunities will chain themselves and turn big. Like what the quote 'keep your friends close and your enemies closer' says, keep a closer eye on the competitors & market. And remember, always keeping innovating your product.

Interviewer- How did you think of engaging financers, investors, mentors all in the same platform? Devesh Chawla - “Way back in 2009 I actually wanted to start something which is quite similar to what OLA is doing today. But what happened during that time was that I went to meet a few people in the industry who were into tours and travels and taxi business to take an advice from them. All of them discouraged me saying you should not do his because at that point of time there was only one radio cab called as Meru and they told me that its lot of political money involved and you should not even get into this because there will be unions breaking your legs. So, don’t do this until you have a political background. So, I met another set of people, again very powerful and influential so-called mentor and I realized that even they discouraged me saying that it is not meant for you its only for people with a political background, have deep pockets etc. Then I got back to my job and I had a nice job there. Then in 2012-13, I see in the news Bhavish Aggarwal, Ola cabs entering 1000 crores club. I was like this is not fair. Similar age group, similar background, similar model and he has no political background, no deep pockets, nothing and he can make it, I thought there was some problem that I was not guided in the right direction. So at that point of time, I spoke to Mr Dheeraj Batra, he has been the director of the IDEO, the director of Innosight Ventures, runs an incubator in Hyderabad and he is in the industry for last 20 years doing this. So, I talked to him that- ‘Don’t you think we should create an ecosystem where we can get entrepreneurs, mentors, investors altogether.’ He said- ‘Yes it’s a good idea, you go ahead I’m there to back you ‘. Those words were more than enough for me. While I was working with prime associates, I started building this model offline where I was mentoring few startups, investing in a few and connecting them with a few of them and creating an entire ecosystem of what Chatur is doing today. After 4 years of hard work I finally put down my papers and started off Chatur Ideas.” Interviewer- What steps do you take to provide consistency in your efficient work to give the best outputs? Devesh Chawla - We follow 3 things to provide consistency in our output. One is we FOCUS on the work at hand and ensure that we keep PERSEVERING it until we achieve success and make sure there is 100% DISCIPLINE till its entire journey. Hence FOCUS, PERSEVERANCE and DISCIPLINE are our 3 PILLARS to excel. Interviewer- Do you have any plans of expanding the services your company provides? Devesh Chawla- Currently we have all the services that startups need viz. Mentoring, Fundraising, IPR, Market Survey, Growth Advisory, Digital Marketing, Corporate Innovation, Training and many more. We are currently one of the largest one stop solutions for Startups in India and wish to create more and more positive impact in their life Interviewer- What are your motivating suggestions to young business corporations? Devesh Chawla- First, Focus, if you know Mahabharat, Dronacharya was teaching archery to the Kauravas and Pandavas. He first called Duryodhana and asked him ‘What can you see?’. He said, “I can see a bird hanging in the air, I can see some clouds, I can see some leaves and some trees.” He said okay fine you move aside. He called Yudhishthira and asked the same question. He said, “I can see the bird’s eye, I can see the bird’s face, I can see the bird’s feathers”. He said okay even you move aside. He then called Arjuna and asked the same question. He said, “I can see the bird’s eye”. He again asked him “What all can you see?” He again said, “I can only see the bird’s eye”. He said “Shoot” and he hits the bird’s eye. So, focus is very important and we all know that Arjuna was the best archer of his time and today also startups can actually focus and that is very important. Second, perseverance, if you look at Colonel Sanders, at the age of 65 after knocking 1009 crores he could actually start KFC, Walter Elias Disney knocked 313 crores. So, I feel perseverance is another thing if magzone continues doing it will make them achieve heights. Third, discipline, when you get your funding, I feel discipline has to be important because what I am seeing in a lot of startups is that when they get funded, they lose the frugality and they start spending heavily and they just forget the discipline what they should follow earlier before funding which is completely different. I think if these 3 things can be followed then it is going to take not only magzone but other startups to different levels.” Interviewer- What are the virtues that sets your company apart from all other competitive firms? Devesh Chawla- Communicate Boldly - There is no such thing as 'perfect solution!' There is always 'the solution' that fits the best for your problem. Always be Grateful - It's important to be grateful all the time because nothing is permanent. So always be grateful for this life, the relationships you hold, job you have, and the technology you use. Faith is imperative - We believe and trust that there is something bigger than us. We are not in control of all the things that goes around. So, it's important to acknowledge the unperceivable power that holds the dominos together. Be the social change - "Be the change you wish to see in this world" were the golden words spoken by our 'Father of the Nation,' M.K. Gandhi. We at Chatur Ideas expect everyone who works with us to believe and deliver tangible work that makes our society a better place to live in. Nurture creativity - People who see closed doors before an open window do not think out of the box. We nurture creativity. We firmly believe that 'One should always paint a new story,' as there is no point in following what others do. Stay passionately committed - Success is rarely an accident! With intelligent ideas and unflawed strategic planning, you require an inexhaustible commitment and passion to achieve the big hit. Be the collective voice - Staying true to our mission will always be our utmost priority. In order to achieve this, we need to not only understand what we want for our people, but what people want from us. We believe in what our esteemed users believe in. Seek disruptiveness - We at Chatur Ideas will always seek disruptive thinking because we understand that the only thing, which will be constant in this world, would be the change in the way people live, think, hear and understand. These are the virtues of Chatur Ideas that sets the company apart from all other competitive firms.

Interviewer - Can you provide me with a description of your business? Nagraj Nallu - We are real estate marketing company with a presence in Dubai,Mumbai and London Interviewer - How did you get started in this business? Nagraj Nallu - Was a employee with TIMES of India doing the same thing and thought to become a entrepreneur so started it Interviewer- Why do your customers select you over your competitors? Nagraj Nallu - Because we don't try to sell the property which gives more money to us. We understand the customer need accordingly we suggest them the property and ours is the only company who will not charge money from our customer on top it we incentive's the customer by rewarding him with 1 percent of the base price as a incentive to buy through us Interviewer- What are the biggest issues for running this business? Nagraj Nallu - Unstabilised Indian real estate market and the caking on the ice is the post effects of GST and demonetisation Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Nagraj Nallu - Don't loose hope there is always tomorrow when your are suffering today

Interviewer - Can you provide me with a description of your business? Jai Valvani - We are a young, vibrant and new age recruitment company. We do end to end recruitment for all of the hiring needs for each of our customers. Our recruitment teams are deployed at customer locations to represent the customers and take the requirement from approval stage to on boarding. Interviewer - How did you get started in this business? Jai Valvani - With over a decade of experience in recruiting and having experience of setting up different business units of a global recruitment company; we realized that there is dearth of good recruitment companies who can effectively help and resolve recruitment challenges being faced by most employers in India. Interviewer- Why do your customers select you over your competitors? Jai Valvani - We have experience of managing over 70 Strategic Recruitment Programs in the country and the fact that we fulfill our customers hiring needs with SLAs at every stage of recruitment life cycle. We also dedicate full time recruiting teams for the customer hiring needs at the customer locations. Interviewer- What are the biggest issues for running this business? Jai Valvani - This is a people's business. People (Recruiters) hire people (Candidates) for People (hiring managers). Because of the people element, there are too many variables that make it tough and challenging to fulfill the hiring needs. Hence, there is a need for deep interaction between people to understand needs, expectations, interests and limitations. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Jai Valvani - Go Deep. Recruitment is not a keyword based business and definitely not CV Sending business. Recruitment is a serious commitment to understand everything in depth and generate the required outcomes in defined timelines.

Interviewer- Can you provide me with a description of your business? Vaibhav A Mishra - We are unique Neutral SME focused digital lending marketplace in true sense which connects lenders, SMEs, brokers & digital companies. We plan to solve bigger & genuine problems of justified loan amount, identify the exact fund requirement in terms of nature & tenure, loan pricing decisions, quicken the underwriting process, reduce delinquencies and identify early warning signals. Ring-fencing the borrowers by fulfilling their various nature of funding needs. Effective Ring-fencing will help in maximizing life-time value from the borrowers, Our product offerings will be sub-industry focused and would include Term loans, Transaction/ Cash flow based loans, GST data based loans, Supply Chain financing, Machinery/ Equipment Loans and Loans against Shares/ Securities. To addressing almost all short-term to long-term funding needs of self-employed segment, We wish to solve the genuine SME fund problems in the country on the best effort basis in the most convenient digital ways. We have visualized to build a complete SME focused lending marketplace which would go much beyond just being matchmakers. Alternate scoring basis financial & non-financial data points for 360 degree view of the borrower, Almost real time credit underwriting leveraging tech & data-science, Demographic, Compliance scoring basis borrower’s Residence/ Office location. Interviewer- How did you get started in this business? Vaibhav A Mishra - Idea of starting something like this came in while i was working with the largest private bank where i could clearly see the pain which even good businesses were going through in their attempt to arrange funding. We incorporated this company with the aspiration of building platform business with easy scaling capabilities and having broad product range offering fulfilling borrower’s funding requirements at almost each time point and with appropriate ROIs. Interviewer- Why do your customers select you over your competitors? Vaibhav A Mishra - Our assessments are automated and we also do include non-financial parameters while assessing these SMEs. No other competitor is been able to automate the whole process of credit underwriting the way we have done. Interviewer- What are the biggest issues for running this business? Vaibhav A Mishra - Only problem is to convince the traditional institutional lenders for lending basis the transaction/ cash flow data. Slowly we are seeing the change now where the lenders have started accepting the alternate scores and non-traditional way of credit underwriting. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Vaibhav A Mishra - Stick to your conviction and success will automatically follow. Don’t give up on your dreams. Success comes only to braves!!

Interviewer - Can you provide me with a description of your business? Yash Chandiramani - Staying true to the word Razzmatazz (from which we derived Admatazz) - defined as a noisy showy activity to attract or impress - we at Admatazz aim to create campaigns that not only stand out, but also achieve the clients intended objective for initiating a campaign. We're a team of 15 highly motivated people, who together, carefully curate campaigns to maximize the freedom that the online spectrum provides while simultaneously achieving targeted results. Interviewer - How did you get started in this business? Yash Chandiramani - I was always a copywriter, whether it was the offline marketing business I started when I was 17 or even when I was in the restaurant business, my customer resonated with my quirky ad campaigns and social campaigns . Knowing that I had a flair for creative strategy I started freelancing on the weekends to help other friends in the industry with their campaigns, that was the start of Admatazz. After which I realized the potential Digital Advertising has in India and how it is yet being explored in the nascent stage by agencies, I took a leap of faith, sold out from the restaurant business and decided to scale Admatazz up. Interviewer- Why do your customers select you over your competitors? Yash Chandiramani - I believe our clients resonate with our manner of work and the thought process that goes behind it. We aim to always align a client's goals with the strategic creation of a their campaign. Creating campaigns that attract people is one thing and creating campaigns that attract people for the right reasons is a completely different ball game, but that's what Admatazz focuses on and I believe that's what our clients see. Interviewer- What are the biggest issues for running this business? Yash Chandiramani - Aside from common business problems that crop up in every sector and venture, the biggest hindrance in my opinion is hiring the right talent. I personally do not mind investing in training freshers or even my current team as long as i sense that they're talented and never want to stop learning how to better themselves. Hiring someone who doesn't have the relevant skill set and dedication to grow, won't do any benefit for the firm. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Yash Chandiramani - My first suggestion is work smart - there could be a host of reasons which could deter a person but I believe that dedicated, calculated effort in the right direction and the zeal to succeed is the right mix for a budding entrepreneurs. Another suggestion is that you must be involved in something you're passionate about, if you're involved in a venture because of it being a trend you just wont be able to generate that zeal to guide your venture to the next level.

Interviewer- Can you provide me with a description of your business? Sanjeev Potti - We offer more than 80 varieties of finest whole leaves teas from across the Globe; ranging from hot to cold and every-day to extravagant. Our TEAS menu constitutes a carefully curated mix of Blacks, Greens, Whites, Oolongs, Herbals & Coolers and also flaunts our perfected varieties of 15 Desi Chais. We believe in serving our teas as whole leaves and not to restrict their flourishing in a tea bag. Food items in our EATS menu, which are served fresh, complement our Teas to justify the pairing concept world over. We also use tea as an ingredient while preparing few of our signature dishes in our menu, making Tea Trails, perhaps one of its kind place where you can eat tea ! In the retail space Tea Trails runs primary runs different formats as Dinning Tea Cafes, casual cafes & On the Go. Whereas in corporate space, Tea Trails serves a perfectly brewed cup of Chai made with fresh, natural ingredients to offices and working professionals in kiosk formats. Our offerings include varieties of 15 varieties of hot Chai, Iced Chai, Shakes; and Snacks perfectly accompanying the morning and evening ritual of “Ek Pyali Chai” In order to deliver on our promise of a great tasting cup of Chai, we source the highest quality whole leaf tea from tea gardens in Assam, Darjeeling and the Nilgiris. Our Tea Guru choose the best teas from premium plantations each season, through a meticulous process. The top-grade tea leaves we use are free of artificial colours and flavours, offering customers not just great taste but also, good health. Interviewer- How did you get started in this business? Sanjeev Potti - For us it all started almost 5 years back when our passion for tea, inspired us to build a business concept around tea as a beverage. We strongly believe, in a country like India where consumption of tea is second only to China, there is a huge business scope for a concept like ours. Post 2 years of rigorous R&D, our concept turned into reality when our first Tea Trails Café started operations at Viviana Mall, Thane, Maharashtra in December 2013. Today Tea Trails is a chain of premium tea cafes in India having its presence in 10 cities, Mumbai, Hyderabad, Chennai, New Delhi, Pune, Bangalore, Vizag, Lucknow, Surat, & Baroda. Interviewer- Why do your customers select you over your competitors? Sanjeev Potti - We offer more than 80 varieties of finest whole leaves teas from across the Globe; ranging from hot to cold and every-day to extravagant. Our TEAS menu constitutes a carefully curated mix of Blacks, Greens, Whites, Oolongs, Herbals & Coolers and also flaunts our perfected varieties of 15 Desi Chais. We believe in serving our teas as whole leaves and not to restrict their flourishing in a tea bag. Food items in our EATS menu, which are served fresh, complement our Teas to justify the pairing concept world over. We also use tea as an ingredient while preparing few of our signature dishes in our menu, making Tea Trails, perhaps one of its kind place where you can eat tea ! In the retail space Tea Trails runs primary runs different formats as Dinning Tea Cafes, casual cafes & On the Go. Interviewer- What are the biggest issues for running this business? Sanjeev Potti - In general, high real estate cost highly impacts the retail business so as the retail f&b outlets. Quality & skilled manpower is another challenge that all F&B business face. Interviewer- What suggestions would you like to give to the young budding entrepreneurs? Sanjeev Potti - We are the only one tea café in our segment who franchise the business for aspiring entrepreneurs. We believe, franchised business could be a strong stepping stone for budding entrepreneurs who wants to start F&B business as the support systems and infrastructure that the franchisor provides helps the franchisees to tide over the challenges in the business and keep their business upto date to latest trends in the market.