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Neha Tambe - Contentspire Marketing Services Name: Neha Tambe Business Name: Contentspire Marketing Services Location: Pune, India Establishment (Year): 2021 Profession/ Specialty: Content Marketing Website : https://contentspire.in Social Media : LinkedIn Company Detail: The company is a content partner for major businesses. Started by a content writer and copywriter, Neha Tambe with over 10 years of experience, the business bridges the gap between advertising and educational content needs of the brand. They provide SEO optimized, highly researched content that can be used on websites, blogs, brochures, case studies, corporate videos etc. They partner well with advertising agencies or marketing agencies. Unique Selling Proposition / Competitive Advantage: SEO optimized content, content marketing to improve awareness, consideration and establishing the brand as a subject matter expert. They also help brands connect with influencers to promote their brands on social media. Challenges Faced During The Journey: Mrs Neha Tambe is a first-generation entrepreneur. She had no guidance or mentor. With no MBA, no mentor and absolutely no idea about running a business, it was an uphill task. Based on her passion and reading up a lot of online resources, helped her build her confidence in starting a business. Networking groups helped her promote her business and get the right connections. She is proud to say that she has built a healthy base of customers within the first year of launch. She has been repeating and consistent clients and they recommend us to others as well. Advice For Other Women Entrepreneurs: You need passion towards your idea, a group of like-minded people to motivate you and an approach that focuses on customer's success, says Mrs Neha Tambe.

Nidhi Vishnoi - Irizpro Learning Solutions Name: Nidhi Vishnoi Business Name: Irizpro Learning Solutions Location: Pune, India Establishment (Year): 2019 Profession/ Specialty: Digital Marketing Website : https://irizpro.in Social Media : LinkedIn Company Detail: Irizpro Learning Solutions provides live, online training in the field of IT, Data Science and Digital Marketing. Their sessions are carefully designed with copyrighted and industry verified content. They provide unique features to their training sessions, which ensures participation, engagement and great learning. Unique Selling Proposition / Competitive Advantage: Irizpro Learning Solutions ensures that their sessions are full of life - participants are engaged throughout. Our hands-on practice modules and presentation exercises ensure that learning is completely and properly precipitated. Challenges Faced During The Journey: The sudden disruption in the market due to the pandemic, squeezed the company’s margins big time, since a plethora of online trainers suddenly bloomed. Mrs Nidhi Vishnoi overcame this challenge by introducing more cutting edge tech training and enhancing our features - engagement tracking matrix, hands-on project work etc. This helped them double their B2B business and today they are a known name in the B2B tech training space. Advice For Women Entrepreneurs: Be consistent and honest with your efforts. The results will surely come, says Mrs Nidhi Vishnoi.

Niloufar Maraikar - Ruhh Industries LLP Name: Niloufar Maraikar Business Name: Ruhh Industries LLP Location: Mumbai, India Establishment (Year): 2016 Profession/ Specialty: Sales & Marketing Website : www.examsforwinners.com Company Detail: Ruhh Industries LLP is in the education sector. We conduct national and international level competitions on an important subject for school students. They also have varieties of question bank packages for students from kindergarten to college. Unique Selling Proposition / Competitive Advantage: Their Olympiad exams are unique amongst all in our industry as they believe in assessment-based learning so there is a multi exam pattern that they follow. Their Analytical report gives minute details of the preparation period so the student can see the day on day stats about oneself in parameters like topic/ speed /accuracy. Challenges Faced During The Journey: This was conceived in Covid 19 period, says Mrs Niloufar Maraikar. So, marketing their product was a challenge as all were trying to cope up with different issues. But as this product was the need of the hour, hence they were able to eventually persist. Advice For Women Entrepreneurs: At every step, we shall come across a stage of comparison with our male colleague but we are determined and focused. There is nothing that shall stop us from achieving our goal, says Mrs Niloufar Maraikar.

Niyatii N Shah - Averti Education Name: Niyatii N Shah Business Name: Averti Education Location: Mumbai, India Establishment (Year): 2010 Profession/ Specialty: Sexuality Educator, Author, Intimacy Coach Social Media : LinkedIn Company Detail: Averti Education is a Sexuality Education company dedicated to educating and empowering children and adults for a safe and healthy sexual life. Unique Selling Proposition / Competitive Advantage: Averti Education’s unique offerings - - they use simple language for better understanding and relatability. - Real-life stories with morals. - Activity-based workshops. - They listen. Their teaching is based on- - Age-appropriate content. - Value-based. - Culture-specific. - Empathy. They also have been blessed to educate and empower 18000 families and 70000 children. Challenges Faced During The Journey: The biggest challenge faced by Mrs Niyatii Shah was to convince her parents and educational institutions regarding children's curiosity and how giving these lessons to them will be beneficial for society as a whole. Children are watching porn and receiving wrong information about something so important in their life. Our hesitations do not allow educators like us to reach children for honest and trustworthy information. Advice For Women Entrepreneurs: As a woman, Mrs Niyatii N Shah says that in a country like India, if she could pursue her career as a sexuality educator, then she can do whatever you wish to do. Mrs Niyatii N Shah’s advice would be - - Make yourself a priority - Be clear - Be consistent - Don't worry what others think about you, watch what you think about yourself.

Pallavi Gadakh - Happy Spaces India (by Elixir Integrated Brandcomm Pvt Ltd) Name: Pallavi Gadakh Business Name: Happy Spaces India (by Elixir Integrated Brandcomm Pvt Ltd) Location: Mumbai, India Establishment (Year): 2015 Profession/ Specialty: Interior Website : https://happyspaces.co/ Social Media : LinkedIn Company Detail: They were award-winning environmental branding specialists. they transform one’s workspace into Happy Space by systematically integrating their brand story into physical space. Merging creative ideas with expertise from across the realms of design, architecture, and technology, they create inspiring and intelligent work environments that positively impact people and their productivity. At Happy Spaces, their designs are influencing how modern businesses operate; how customers engage with a brand; how people experience an environment. They are artists, writers, dreamers, designers, storytellers, artisans, techies, with a common belief that an idea can change everything. From ideation to execution, they have the right experts and partners that enable us to create remarkable experiences. Unique Selling Proposition / Competitive Advantage: They transform office spaces into Happy Spaces by integrating Art, Strategy, Storytelling & Technology. Challenges Faced During The Journey: The future of the workplace is about the future of people. While millennials still make up about 75% of the workforce, Gen Z is slowly making its way. There is no doubt, they demand a more productive, collaborative and happier work environment, which allows them to think freely and stimulates the imagination. Most visionary leaders understand this but very few organizations are working on this transformation. But that's the way forward for every small and large organization in a post-pandemic world. After all the fact is "Future demands Happy Spaces and nobody wants to work in a dull and boring environment" Advice For Women Entrepreneurs: It feels great to be interviewed by Great Companies. Mrs Pallavi’s advice to budding women entrepreneurs is to have a fire in the belly to deliver outstanding work that requires passion and an undying spirit. Minting money is the last thing you should be working for. You need to put your soul into your work to succeed.

Priyanka Sarawgi - Miraaya Fashions Name: Priyanka Sarawgi Business Name: Miraaya Fashions Location: Bangalore, India Establishment (Year): 2019 Profession/ Specialty: Corporate Merchandising - Buying House Social Media : LinkedIn Company Detail: Miraaya Fashions is a buying house helping corporates with procurement of various types of merchandise like corporate gifts, t-shirts, bags, caps, masks, uniforms, industrial wear, raincoats, etc. Their experienced sourcing & merchandising team ensures handling of all aspects around quality, on-time and cost effective procurement of merchandise for our clients. They have experience in executing large orders for corporates like Reliance JIO Mart, Delhivery, Zomato, Dunzo, Grab, Savita Oil Technologies, JLL, CBRE, SIS, Workspan, Netapp, Clinikk, etc. Unique Selling Proposition / Competitive Advantage: 1. Customized Designing for multiple products under one umbrella 2. Pan India Deliveries 3. Curating Gifts as per clients requirements 4. Value for money 5. Extended procurement arm for Corporates 6. One stop solution Challenges Faced During The Journey: 1. Meeting the right connections in corporate companies 2. Ideation of products for startups 3. Onboarding vendors across India Advice For Women Entrepreneurs: 1. Focus on aggressive sales 2. Fall down but get up and strike hard 3. Believe in your unique idea and business

Rabia Singla - The Moody People Co. Name: Rabia Singla Business Name: The Moody People Co. Location: Haryana, India Establishment (Year): 2015 Profession/ Specialty: Graphics Designing, Branding, Photography, Videography, Photo/Video Editing and all sorts of Creative services. Website : https://www.TheMoodyPeople.com Company Detail: The Moody People Co. is a B2B business. They offer Photography, Videography, Photo/Video Editing, Branding, Ad making, Social Media Creatives, etc. to brands and businesses looking to make big profits. To sum up, they are a ‘one-stop-shop for all the creative requirements. Mrs Rabia Single is a Commerce Graduate from Kurukshetra University and has studied VFX and Animations from Frameboxx Institute of Animations, Chandigarh. Unique Selling Proposition / Competitive Advantage: The USP is the ‘personal connect’ that they offer. Mrs Rabia personally takes the queries and understands the requirements of her clients. She brainstorms every project and sees all possibilities to turn the money that their clients spend on them into a successful investment. She offers her ideas, asks for references, sees what’s workable and what’s not. She has a serious OCD for designs and visual alignments. So if anything goes off, it keeps bugging her until it gets corrected. Secondly, she carries her office everywhere with her. She doesn’t have a fixed physical space for operations. This has helped her in cutting down her fixed costs big time and is able to provide services at competitive prices. they are operating virtually even from before Covid times. Lastly, she does not consider the job done until and unless her clients are not happy with the outcome. So she offers a decent number of free revisions on one project. After all, what’s the point of her clients spending on her when their purpose is not solved. Building long term relationships with clients is something she thrives for while expanding her clientele too. Challenges Faced During The Journey: It took and is still taking a lot to make Indian entrepreneurs realize the value of good Design and Photography. They look to spend the least on Branding. They still don’t realize what wonders a good design or a professional photoshoot can do to their businesses. Mrs Rabia has seen brands having so much potential in their products but performing poorly or unable to raise investments (recent reference, Shark Tank India) because they’re unable to stand out well on the digital front. Which is really sad. Besides this, clients bargaining like while street shopping and wanting big and bold logos on creatives are really a pain. Advice For Women Entrepreneurs; ‘Don’t let anyone tell you that you should quit’, says Mrs Rabia.

PRACHI BHATIA - HOME DECOR Name: PRACHI BHATIA Business Name: Chokhat Location: Ghaziabad, India Establishment (Year): 2018 Profession/ Specialty: HOME DECOR Website : www.chokhat.in Company Detail: Chokhat is a Home Décor brand with a vision to provide products at an affordable price to everyone. 'Chokhat' is a doorway to happiness and love. It resembles the feeling of belongingness and comfort. Most of their products are handcrafted, designed with in-depth precision and accuracy. When they think of Designer Products, they usually consider them to be expensive and exceed the budget. Chokhat however was born with the idea of bridging this gap between Designer Products and The Price. They very much understand the needs and the budgets of every middle-class family and therefore ensure that their products are available at affordable prices and in various designs to them with a big difference from the ones available in shops where neither the designs nor the quality is good and the choices are limited. At Chokhat they apply simple production methods in order to bring down the final cost of the product without compromising on the final quality and the durability of the product. Starting in 2018 Chokhat is slowly but definitely making its mark when it comes to Home Décor despite being just an online store at the moment. However, it plans to expand its product range to furniture in the near future and establish itself as a complete brand of Home Décor and be the first choice of our customers. They are committed to our Motto of being an affordable brand at all times and delivering the best products to their customers every day! Unique Selling Proposition / Competitive Advantage: Unique designs and irresistible prices are the essence of USP for Chokhat Challenges Faced During The Journey: One of the major challenges was low quantity initially and no manufacturing unit was ready to work for them, says Mrs Prachi Bhatia. She has worked with local artisans and an ample amount of time to learn business development. Advice For Women Entrepreneurs; One of the biggest things that Mrs Prachi Bhatia wants to share with women is to JUST START, however, wherever. If one keeps on thinking, then they will always remain thinking. Just hit the road and you will slowly learn how to crawl, walk and eventually run.

Radhika Shankar - Style Space Name: Radhika Shankar Business Name: Style Space Location: Bangalore, India Establishment (Year): 2013 Profession/ Specialty: Interior Website : www.stylespace.co.in Company Detail: Style Space is a woman run boutique interiors firm, that delivers end-to-end interior solutions including modular woodwork, false ceilings, wood paneling, drapery & Furniture selection. Unique Selling Proposition / Competitive Advantage Woman Advantage : Style Space is one of the very few Women-Owned and Run Interior Designing Companies. As a woman, Mrs Radhika Shankar understands the nuances of what a home needs in terms of effective space management, style and lighting. QUALITY First : The Company only uses Branded Materials Ex Century/Green Plywoods, Hettich/Hafele Accessories, Godrej/ Ebco Locks etc, that come with Warranty. No Compromise ever. Not Just Wood Work : Though they take up and execute the interiors (woodwork), they ensure that they spend additional time and effort to suggest and select the right Lighting, Screens, Movable Furniture, Fittings & Accessories etc, that match with the interiors theme that they create. Being Scientific : They believe that Interior Design is an art and science of understanding people's behavior to create a functional space. They ensure that they digest the customer's dreams (requirements) and add on to it to create the best interiors that are cherished by them. Eco-Impact : They believe that ENVIRONMENT is more important than ECONOMY. Hence we at Style Space, plant a Tree after the completion of every Project. Challenges Faced During The Journey: End to End Interior design and Execution is a primarily a male dominated business. so, Mrs Radhika Shankar had to overcome this challenge with a simple Mantra. "No one has traveled the road of Success, without crossing the street of Failure". Every project she completes, gives her a new lesson, which she ensures to utilize in the next Project. She looks at PAIN as a Positive Attitude In a Negative Situation. This keeps her going, and makes her deliver the best to my customers, and keep them as Happy Customers forever. Advice For Women Entrepreneurs: My Simple Advice to young women is that "Never be afraid about getting into or doing something. Accept any challenges that come your way, and you will come out with flying colors", says Mrs Radhika Shankar.

Richa Bajaj - Lineology Private Limited Name: Richa Bajaj Business Name: Lineology Private Limited Location: Bangalore, India Establishment (Year): 2017 Profession/ Specialty: Astrological Readings, Healing and Remedies Website : www.lineologyglobal.com Social Media : LinkedIn | Facebook | Instagram | YouTube Company Detail: As they say, life’s a journey, an uninhibited, mysterious, and at times overwhelming one. And the company’s thoughts carve the path towards their destination and their future. Wouldn’t it help if there was someone to navigate through this adventure, like a GPS? Well, consider Lineology to be that someone. LINEOLOGY HELPS FIND ANSWERS FOR LIFE. Lineology is an online platform that desires to address the burning questions in the life of millennials, Gen X and Gen Y across the globe. They offer advice relating to career/business, finances, marriage, relationships and Interpret dreams for you with the help of astrologers, numerologists, psychic readers, aura readers, palmists, face readers, tarot readers, dream readers, pendulum dowsers. They also offer one-on-one healing services like Reiki, Pranic healing, Akashic healing, past-life regression, hypnotherapy for people or children suffering from grave issues or are looking to instil success patterns in them. Also, they have recently started spiritual e-commerce (Crystals, Feng Shui, Pyramids, Incense, etc.) From a B2B2C standpoint, they have launched ‘Reiki for healthy maternity’. Reiki is a Japanese healing mechanism that gives tremendous results during maternity. Unique Selling Proposition / Competitive Advantage: Personalization : Video based services (reading & healing) Lineology as a brand is focused on creating value by offering a holistic spirituality platform that offers personalized one-one service. They believe in 'No Automation policy when it comes to answering critical questions of life'. they provide personalized video readings that remain in your app inbox. Only one can access it. They maintain absolute privacy. They have readers & healers that are ‘handpicked & trained’ to suit the needs of Indian as well as international audiences. At Lineology, the simplicity is in their process. All one has to do is ask their question or state their issue to a healer, choose the science that they relate with, and their respective experts will provide guidance to them in the path. There aren’t any intimidating conversations or judgments made. It is genuine astrological, psychic science & healing modalities which goes beyond therapeutic. Challenges Faced During The Journey: Training the Astrologer to deliver the life reading in a fashion that is best understood by consumers and is relevant in today's day and age! Problems of life (love, relationships, career, business) are the same but today's generation is seeking realistic solutions with the meaning behind them. Advice For Women Entrepreneurs: Success comes to those who can shed - know it all attitude - and learn at every stage. The learning is never-ending. Jot down core areas that you are not aware of and seek mentoring - like Financials, Projections, Funding, Marketing, product management, Hiring. Help is available to spend time to find the right people, says Mrs Richa Bajaj.

Roma Patel - Abhishek Patel Environ Design Pvt Ltd Name: Roma Patel Business Name: Abhishek Patel Environ Design Pvt Ltd Location: Vadodara, India Establishment (Year): 2015 Profession/ Specialty: Architecture and Interior Design Consultancy Social Media : Facebook | LinkedIn Company Detail: APED (ISO 9001: 2015) is an internationally-acclaimed Architecture and Interior design firm with branch offices in Vancouver, Canada, Vadodara, India and Udaipur, India. They are passionate about designing built environments for discriminating and engaged clients with utmost consistency, authenticity and integrity. And they are committed to advancing our design through in-depth research and analysis. Their clients return to them because they invest the time to understand them and can realize their vision. It is why their work is important to their clients, to our societies and to ourselves. It is the difference they make and why they choose this noble profession. Together, through the power of design, they enrich people’s lives and help organizations succeed. Since our beginning in 2002, we've been dedicated to charting a different path. Our Core Values - define us as who we are as an organization: • Ideate, Innovate, Invigorate • Continuous Learning • Optimistic Attitude • Build Relationships • Moral Conduct • Accountability • Transparency • Recognition • Simplicity Unique Selling Proposition / Competitive Advantage: HELPING ADVANCING SPACES THROUGH STRATEGIC DESIGN SOLUTIONS THAT INSPIRES, CONNECTS & PERFORMS ! With mastery in providing innovative design solutions, they are also expert in devising various strategies including Workplace Design Strategy, Lifestyle Strategy, Visual Merchandising, HealthCare, Sustainable design and more. Hence, it's a real competitive advantage for them being pioneers and leading the trend in the market. Challenges Faced During The Journey: Roma is a dynamic, enthusiastic and eclectic Chief Administrative officer and member of their company’s board of directors. She leads and manages and integrates anything from the company's day-to-day administrative operations, including human resources, marketing, finance, communications, and regulatory compliance. Roma’s leadership style fosters an environment and culture that encourages individuals and teams to achieve their full potential. Most importantly she is the APED’s backbone and echelon, playing a vital role in the success of the company plus the gratification of the team and the clients. Roma holds a post-graduate diploma in Computer Application and Business Administration. Prior to co-founding APED, she gained extensive experience by working her way up within different industries including IT, fashion design, teaching and administration. However, she realized that didn’t care much for computers and she couldn’t sew. But eventually discovered her true passion and effectiveness acquired plus natural skills within the management sector of a creative field. Roma continues to thrive at every challenge in providing leadership related to management and admiration. One of Roma’s most distinguished natures is her authentic desire to listen first, critically think and then translate her observations into dynamic possibilities. She finds great strength and creative inspiration in taking long walks in nature and doodling – both are activities that center and focus her. Advice For Women Entrepreneurs: If from a non-technical and management background can run my company successfully then any one with a will and passion can do it.

Roopa V - Etechnology consultants Pvt ltd. Name: Roopa V Business Name: Etechnology consultants Pvt ltd. Location: Bangalore, India Establishment (Year): 2019 Profession/ Specialty: MEP Service consultants Company Detail: Etechnology consultants Pvt ltd designs Electrical, AC, Fire, IT, Plumbing, Lighting, BMS, Fire design for all buildings Unique Selling Proposition / Competitive Advantage: They provide all MEP services designed under one roof. they DELIVER amazing service, TAKE OWNERSHIP in everything, COMMIT to continuous improvement, EMBRACE creativity and innovation, BUILD a positive team environment. Challenges Faced During The Journey: Services design is a majorly men oriented field. To be in this position today, Mrs Roopa had to struggle to compete with men around. Continuous effort, innovative designs and creating standards in design, making design templates etc has made her stand out when compared to others. Proudly can say all 3-4 companies have worked and now in my present company all are following standards, templates etc created by her. Advice For Women Entrepreneurs: Believe in yourself and don't compare yourselves to others. Hard work will always pay off. Be humble in approach. Be confident, shares Mrs Roopa.