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Ideas are everywhere! Some of the best and brightest business ideas have come from people just going about their daily lives and finding inspiration. Other people say, “I wish this product or that company would do this,” and thus a new business is born. So how do you develop an epic idea? How do you take a good idea and turn it into something great? Before you quit your day job, invest tons of cash and try desperately to get on Shark Tank, only to be embarrassed by them, you may want to engage in a few gut-checks. Let’s examine 8 of the key guidelines to both generate and build great business ideas. Focus on the problem: This is the essence of ‘Starting with the Why’. Identify problems first and then come up with a clever way to solve them. This may include enhancing existing products or finding entirely new solutions. Most great ideas came from a problem that required a quick fix. Focus on your own area of expertise or interest. You will save time and hopefully find a problem that you can get excited about. Walk in someone else’s shoes : If you could transplant your brain into someone completely different - a senior, a child, the opposite sex, a parent - you can see the world in a whole new light. For example, you may walk around the house or do your laundry with ease, but a person with mobility issues will have challenges. This new lens may help you discover new ideas for products or services. Brainstorm without judgement : This is harder than it looks. No matter what industry or setting, the one thing that every group finds challenging is holding back that judgement and critical analysis. The beauty of free brainstorming is the way thoughts can springboard to new areas, ideas and opportunities. Just have patience with the process and spend that extra time with an open mind. Think laterally : Every problem or idea has multiple dimensions to it. We just have to see them. For example if you want to produce a new “orange”, you can play with the size, shape, colour, smell, taste, aftertaste, packaging, distribution, way it is used by the consumer or to whom it is marketed. Try to find ways to innovate across every single aspect - like product, business model, position in market, manufacturing process and distribution - and then maybe think about how your product can be “green”. Get feedback : Are you so in love with your ideas you cannot objectively criticize them? This is where other people can help. Talk to the people closest to you, but what you really want are people who are good listeners, well connected, accessible and with expertise. The more diverse your pool the better they will critique and solidify your idea. Your feedback team can then become the “buzz agents” for your idea and spread the word! Do your research : Building a business case - and eventually building your business - takes a ton of homework. You need to be able to answer any question and defend against any critique. Make sure you research your idea and the benefits to your target market. Think about your company, your customers, your competitors and your collaborators. This will help you refine your concept and sell your idea more effectively. Ask the right questions : This is one of the most important parts of the process. Is there a need for your idea? Can you make money fulfilling this need? Your idea doesn’t have to be a revolutionary game-changer that no one in the world has thought of ever. (Although, that would be nice!) It has to make sense and it has to have a market. So second-guess yourself and ask the big questions along with the thousands of small obsessive questions. Build the story : The best business ideas have a story around them. You need some way to connect with your customer so everyone “gets it”. Imagine the first cell phone description - “It’s a phone that goes where you go”. It makes sense now, but that first person selling it was probably a great storyteller. This story will clearly outline the “unique selling proposition”—the reason people will buy from you and not the others. So find that inspiring idea, build the case for it and start selling the story!

Nov 11, 2017 These days everyone starts a business and runs a business website to be financially independent. Making money is, although, a tough task but a powerful way to make money online. For a beginner, the number of visitors is the most important factor in deriving good sales. The more the customers, the better your website ranks, sales, page views, etc. Some tips to convert the traffic on the website into sales are: 1.The speed of response to web inquiries will have the biggest impact on your success. Using the modern and accurate technological ways to rule out delay in the process and to immediately alert your staff members in real time via email, text messages, alerts, etc. is an option to promote sales. 2.It takes time to build contacts with the website leads, and so it is important and necessary on the part of the company to take multiple attempts and help accomplishing the leads into sales. Also maintaining these contacts for further operations and future deals in the business is also required. 3.It’s important to have an eye on those aspects which play a vital role for a website. Ensuring that the website is working well and carrying out functions accurately and is easy to access and use comes under the important aspects. Also a company should try sticking to its basic aim. That way, it is able to concentrate on the other aspects for increasing customers. 4.Include a contact number on your website home page to allow customers to a quick access regarding their queries and their purchase status. It leaves a good impression of the company’s website and has a positive influence on the customers overall. 5.Including an Opt-in form on homepage proves to be helpful. It ensures an enhanced conversion rate. Once the visitor is satisfied with your products and services offered, they would be willing to fill in their details, which can be proved helpful while contacting them in the future and informing them about new offers and hence to convert them into a customer. 6.Putting in videos which are interactive and speak to the audience makes them feel more involved and convinces them about the quality of the products and services offered by the company. It also helps in building trust within the customers. 7.Having an About Us page on your website motivates the customer to invest their time and trust in the company. The page makes the business even more reliable by providing a background and the functions and the aims of the company. This not only catches the interests of the customers but also inspires them. The company is more in the need of having customers and clients than the customers are in the need of the company, so it becomes important to realize their significance in the functioning and their role in increasing sales of the company and work towards their betterment. Trying to influence and inspire the already existing customers is considered to be a better option rather than making new customers. Already existing customers have a prevailing built in trust and no extra efforts need to be put in to convince them.

Nov 10, 2017 Promotion is a creative business area it requires originality and a unique vision. Here are some product Promotion strategies that make it to our list of top 5!! 1.Social Media: social media today has the power to reach anywhere and everywhere. To reach a wide spectrum of audience social media is the cheapest, easiest and the moat hassle free way to go. Creating Facebook pages and profiles on Instagram or simply sharing the product through circulation of pictures is enough to start with. However managing social media marketing is also task which has to be dealt with care keeping in mind all legal and ethical norms. 2.Promotional gifts and discounts: To gain a strong foothold in the market which is so competitive attracting customers initially is a challenge. To attach them one can launch the product with a promotional discount for the first few days or a complementary promotional gift to the first few customers. This will allow the product to get some recognition in the market. 3.Print Media: even in the presence of today's advanced technology, print Media hasn’t lost its charm. Advertising through Newspapers is beneficial for reaching a wide audience, at the same time print also offers the option for reaching a target audience through pamphlets, brochures, vouchers or banners, they are affordable, easy to distribute and comprehend and conveniently produced as well. 4.Establish communication: once a consumer is hooked to a product they will continue to purchase it for a long time. However, a brand must not mistake their loyal customers to be blindfolded, once they get to know of a better deal they will grab it. Therefore communication must be maintained between the brand and customer. This can be done through emails or messages so that latest information can be shared easily. 5.Contests and ambassadors: Rolling out a lucky draw contest giving some lucky customers a chance to win free goodies or having collaboration with a few customers who can further advertise the product and become an ambassador is also an effective strategy. People trust other people, when a friend or relative introduces a product, it is trusted. "Be a Sales Rock-star. Make Competition Irrelevant" By Suneil Stanly A Small Business Coach who's on a mission to help small business owners make more money, find more time.

Nov 9, 2017 In an age where firms are increasingly delving into previously uncharted waters, upon the surface, every business still continues to be birthed for the sake of achieving one, singular ambition - turning profitable. But, of course, more substance exists to a business than what might seem like its primary goal to the layman, and here are 5 reasons to explain why the presence of profits neither moulds a firm's present trajectory, nor shape it's future. Re-investment - Re-investment has, over the years, donned the garb of a shrewd financial tool for those willing to bide their time, even if they're, in fact, sitting upon a potent gold-mine. Companies have innumerable times in the past displayed their unwillingness to actualize potential profits for the sake of re-investment and, thereby, facilitate the creation of a better product and service to couple it with. Be it the myriad of re-investment options available to procure for public investment schemes such as mutual funds or the corporate behemoths with their eye on rapid expansion and capturing market share, the phenomenon remains the reason why firms in the 21st century might "choose" to be devoid of profits. It's also re-investment that sheds light on the misguided perception most hold of the term "profit" itself, for it exists merely upon a balance sheet and it's marked absence from the same doesn't spell a revenue-generation disaster for the firm - just that it chooses to be prudent with the sum it turns over. Philanthropy - Charity boils down simply to parting with one's resources and, as a by-product, only suited for those who have them. 20 of Fortune magazine's top 500 companies donated a combined 3.5 billion dollars in cash alone through the course of the year 2015, while the network of donations in the form of aid materials and the like remain entirely unaccounted for, meaning that the figure could be vastly above the mentioned one. Humanitarian projects launched in the past decade have, more often than not, possessed corporate or financial backing to spur them forward and that the companies mentioned above are only a few of those today partnering on a regular basis with renowned aid organizations, most prominently Red Cross, has developed to become something of a norm. Pricing - In theory, the price of a product often relies upon either the fluctuations witnessed in a particular market, or how easily the materials necessary to create it are procured, if the product in question is indeed a physical asset. The recent imposition of the Goods and Services Tax (GST) brought forth a panoply of companies in it's lead-up that were able and willing to slash prices in half for products that would then fail to sell even in the near future due the greater price tag they would don as a result of having incurred the infant tax. Such external factors are responsible for adverse pricing changes on a consistent basis, though the phenomenon can often also stem from within a firm's framework, all for capturing the sacred "profit" everyone desires. This requires us to discuss why profits SHOULDN'T be the primary goal of a firm, for it's a guiding philosophy which pales in comparison to facets such as growth. Any company exists to deliver a satisfactory product to consumers, which, along with the service it grants through mediums such as customer support, in turn establish the brand loyalty that continues to forge billion-dollar corporations even in the field of technology, the meteoric growth of e-retailers bearing ample testimony. But all that the company strives to establish with its customers through the above can swiftly be brought crashing down simply due the hunt for profits - and increasing prices in the name of achieving the same. Firms today opt for the much more prudent, highly patient scheme of the above mentioned re-investment, with a foundation philosophy for many being that while unrealized profits can be actualised at any time, a market share can be lost without a concerted effort toward the same, and working toward capturing it remains the greatest goal, even if it means sacrificing available margins. Potential - Increasingly, it's not the mere profitability of a firm that lures investors anymore, but rather their potential to further build upon existing revenue streams and, thus, net more profits in the distant future, no matter how far down the line it may be, a reason why the absence of profits doesn't necessarily present itself as a nail in any company's coffin. Therefore, potential, both of growth and profits, is essential to any firm, even more than simply actualizing the latter. India's very own e-commerce sector thrives upon the potential it possesses, with analysts having time and again employed the phrase "scratching the surface" to describe its current scenario, thus pinning hopes for the industry's greater future upon the Indian population's increasing digitalisation. Undoubtedly, irrational optimism isn't a viable option either, best displayed by the billions that were poured into the American IT sector during the late 90's, later crashing through the infamous "dot-com bubble" and wiping off trillions from the stock markets, dealing a greater loss than the initial, uneducated investment itself. Another facet of potential, and indeed the most important one for a majority of firms, is that it attracts private investment, the lifeline for companies that don't have profits not because of prudent re-investments, but due their lack of revenue in the first place. Of course, it goes without saying that even profitable ventures sometimes require further investment rounds to aid expansion and, not to forget, are often established because of private backing they receive due their product's potential even from the onset. Employment - Although achieving margins on production might comfortably sit atop the priority list of each and every firm in existence, businesses often provide an invaluable boon to a nation's economy that even governments acquiesce toward and encourage - the provision of jobs. According to the Reserve Bank of India (RBI), almost 3% of the Indian workforce is currently employed by the formal, organised private sector of the economy. Prime Minister Narendra Modi's plea for global firms with an established presence in the Indian market to step forward and encourage native production through the Make in India initiative was a testament to the dire need for employment in our nation, and is something that only a rising private sector can facilitate both here and around the world over. The process initiated by 1991's fabled economic liberalization continues to stamp its ripple effects upon the Indian economy's growth, but has certainly helped the government and its policies steer toward a financial landscape reliant on the private sector, thereby bequeathing them with purpose more than just their own. Thus, now more than ever before, there exists abundant clarity that a business can be established for more than just being profitable and minting cash, but perhaps even serve the functioning of the particular society it thrives within.

In any workplace, forming a strong team to work together to achieve a common vision, project or goal is a huge advantage. If you’re a team leader, or manage a team, here are 10 ways you can improve teamwork in your workplace: 1. Act as a guide: Every team needs a great leader who’s willing to guide the team in working and making decisions collaboratively. The team leader must also be committed to reaching the team’s goals and have strong communication skills to be able to share their passion and vision for success. 2. Make every team member feel valued: Success as a team can only come when each team member is aware of the importance of their role in the team’s success. Involve all team members by sharing any available information relevant to the goal/project and any deadlines. Assign them with responsibility for specific goals/outcomes and reward all members of the team for achieving them. 3. Set increasingly challenging team-based goals: Each time the team reaches a goal, set a more challenging goal for them to achieve to encourage team members to stretch themselves and learn from and build on their previous successes. Recognise the team for meeting the challenge and openly discuss how their team effort led their achieving the goal. 4. Incorporate team-based problem solving into staff meetings: At each team meeting ask every team member to share a project or task they might feel stuck on, or challenged by, and request that other team members give feedback, provide some mentoring and share their ideas to help resolve the dilemma or impasse. Encourage team brainstorming of solutions. 5. Facilitate conversation, idea-sharing and team brainstorming: Where possible, set up work areas where team members can get together to easily share ideas, brainstorm or discuss progress on goals/projects. Open office environments don’t always work, so this might mean allocating certain rooms, or even outdoor spaces in the workplace, where team members can work together. 6. Encourage teamwork on projects: Develop a protocol that requires team members to work together on projects. For example, before any important document or plan is finalised, ensure that more than one team member has been responsible for creating, reviewing and giving their feedback on it. 7. Discuss team dynamics on a regular basis: Encourage open communication in team meetings about the team dynamic - for example, talk specifically about what’s working well and what could work better. Use this as an opportunity for team members to discuss how they can work more effectively as a team, but never to whinge or criticize one another in front of other team members. Also encourage conversations reflecting on what has enabled positive achievements as a team. 8. Welcome comments, questions and suggestions from all team members: Great ideas and improvements can come as a result of asking what might seem to be ‘dumb’ questions or looking at a situation from a completely different perspective. Be open to and encourage input from every team member. Be supportive of new ideas and, as a team, work through all ideas and weed out any that won’t work. 9. Provide ongoing coaching, training and mentoring opportunities and support to team members: Giving team members ongoing learning opportunities and building both individuals’ skills and team skills encourages people to grow and stretch their capabilities. Assign mentors where possible to team members and encourage leaders and managers to develop coaching skills to use within their teams. Or, hire an external professional coach to work with the team leaders, managers, or individual team members, to further develop specific competencies. 10. Recognise and reward good teamwork: Look for ways to acknowledge and consistently reward good teamwork. Also be quick to discipline any team member who engages in gossiping about, bullying, or back-stabbing other team members. Let it be known that your organisation will not condone any negative interpersonal behaviour. 10. Recognise and reward good teamwork: Look for ways to acknowledge and consistently reward good teamwork. Also be quick to discipline any team member who engages in gossiping about, bullying, or back-stabbing other team members. Let it be known that your organisation will not condone any negative interpersonal behaviour.

Many people start businesses because they want the freedom to be their own boss. Similarly, many people travel the world because they want the freedom of seeing different countries and cultures. So it may seem that a logical idea would be to combine the two and run a business while traveling the world as a digital nomad. Thanks to the Internet and social media, you are almost never completely out of touch with your business. But with freedom comes responsibilities, and running a business while traveling abroad means shouldering a great deal of responsibility. As much as you may want to close your laptop and go enjoy the beaches and temples of Thailand, you have a company to run and must be available at odd hours, work a great deal, and deal with the unique stresses which happen from traveling abroad. Such a life is, frankly, not for everyone and requires discipline and mental fortitude. If you can make it work, the result is a rewarding and enriching experience as long as you commit to these 4 important steps for your business to survive. Know your Work Hours Time zones are one of the biggest challenges which you will face if running a business abroad. I have had moments being abroad where I forgot about time zones and tried to contact important persons at inappropriate hours leading to embarrassment and apologies. But that does not mean you have to always adjust your schedule to accommodate them. An important thing to do when hopping from time zone to time zone is to try and work at the time of day when you are most alert. Whether you are a night owl or early riser, try to get your work done during those hours. A major benefit of traveling and running a business is that you no longer work the stereotypical 9 to 5 schedule, and instead can focus on working shorter, more intense hours as Business Insider and other analysts have spoken highly of. Under the right time zone, you can get your work done before sunrise and then spend the rest of the day exploring. Get a Wi-Fi Hotspot There are few things more concerning than plopping down in a new spot and trying to check in with your workers through Skype, only for the call to be spoiled by a bad connection. Having reliable Internet is critical to your job, and you may have to worry about important websites like Google or YouTube being blocked off in your current country. Before settling down in a new home or hotel, ask the owner to conduct an Internet speed test so that you know the Internet will be reliable. If it is not, there are plenty of options for digital nomads to ensure a reliable connection. You can buy a 4G hotspot device such as the Skyroam Solis which will keep you constantly connected. Another option is to find a coworking space, which should be present in any major city. These are essentially offices set up across the world which you rent for a short time. They offer more reliable internet and more space to work compared to a café. Know your Limitations Running a business is tiring. Traveling can be tiring. Combine the two together and you can find yourself on the short road to exhaustion and burnout. The most important thing you can do to avoid burnout is to know your limitations and learn to say no. Any successful business must learn to say no because as Jessica Stillman with Inc. points out, they know what they must focus on. This is especially true when traveling, as you may feel the need to do more work than everyone else to show them that you are a serious manager and not some traveling dilettante. If someone comes with a business proposal which does not help your business, say no. Also learn to say no and be willing to stay in and work if some traveling companions want to have some fun. Visit in Person The Internet and Skype make communication easier, but there is no substitution for meeting people face to face, especially if you don’t have a small business signal booster to ensure connection of all your staff. You will likely have to head home at some point or another. Use the time to personally check that things are going well in the business, meet with workers who you may not have gotten the chance to speak with face to face, and use the time to schedule important meetings. Do make clear that you will hit the road again eventually, and that communication via the Internet and Skype will remain the best way to reach you. Even if you do not plan to head home, take care to communicate through Skype or other video calling services as opposed to emails. Face to face communication, even with the Internet will show that you are truly committed to the business even if you are not in the same country.

To begin with any business it requires capital and when so much of capital is invested it is the need that the business will fetch a good profit. We all have heard about the principles of management and we try our best to apply it in our business as well. Planning, organizing, staffing, coordinating, controlling and decision making are some important management principles. When the manager of the firm is a good decision maker then the company can use the available resources with optimal use and can get a good gain. The firm shall see to it that they focus on how the consumer gets benefitted rather than focusing on the products attributes. Decades of research in cognitive psychology show that the human mind struggles to understand nonlinear relationships. Our brain wants to make simple straight lines. In many situations, that kind of thinking serves as well. If you can store 50 books on a shelf then you could store 150 in two more. Similarly, if the price of coffee is 30rupee then you can buy 5 coffee with 100rupee. But in business, there are many highly non-linear relationships and we need to recognize when they are in play. Even sometimes the experts also fail to take the concept into account. But when people do that they often end up making poor decisions. As Thomas Jones and W. Earl Sasser jr. Pointed out in their back in 1995, the relationship between customer satisfaction ratings and customer retention is often non-linear but in ways that vary according to the industry. In most of the situations, linear thinking will lead to errors. If the industry is competitive the manager will overestimate the benefit of increasing the satisfaction of completely dissatisfied customers. The point is that the managers should avoid making a generalization about Non-linear relationship across contents and work to understand the cause and effect in their specific situation. Training and building support system can be done. AI may be expensive but could be of great use. Data visualization which is low tech but very effective technology can be effective. In recent years number of professions including ecologists, physiologist has begun to routinely factor non-linear relationship into their decision making. Non-linearity is prevalent in all the business some way or the other.

Nov 5,2017 Life is all about dreams. Pursuing our dreams is a great task. Dreamers always achieve great things and they reach great heights in their life. How do they do it? That's the question. Here is how they do it.... Positivity! Dreamers always have a positive outlook towards life. Their perception about life is always optimistic. Positivity makes them to achieve great feat and also make them look tall in all aspects. People with positive outlook will have enormous patience. They are undeterred and hardworking. Dreams make them ticking. Here is a small anecdote about the world's eminent comedian of Hollywood. From a humble beginning he reached great heights. He became one of the most popular comedians of Hollywood. He had an ailing mother and he lost his father at a young age. Despite all these obstacles he achieved his objective of becoming a popular actor. All these he could achieve because dreams kept him ticking. Even before he became a popular actor he always kept a cheque in his pocket wherein he has written 1 million dollar. This he did because, he thought one day he will charge a million dollar for a movie. He achieved this in his life. He dreamt,"BIG" and he achieved it. Whenever he faced hardships he use to look at the cheque and dreamt of earning that humongous cash. Years later the lad was popularly called as Bruce the almighty! Jim Carrey dreamt that he would become a successful person someday. He believed in his dreams, thus a dreamer became a star. "A dream does not become reality through magic; It takes sweat, determination and hard work"- Colin Powel. Optimism, determination and patience are the key qualities of a successful dreamer. While normal people just dream, a dreamer chases his dreams. Their dreams do not occur during the REM cycle whereas their dreams materialize and they achieve it through hard work. Dreamers always throw away the past and they learn from their mistakes. They do not whine. They rise like a Phoenix! They know that memories take them backward whereas dreams push them forward. It will be a mistake on the author's part if one does not mention about our former President Dr.A.P.J.Abdul Kalam while talking about dreams. Kalam not only chased his dreams but he inspired many to chase theirs! He is a standing example that Dreamers spread positive vibes. Dreamers recreate this world. Wright brothers dreamt of flying and they invented aeroplanes. Dreamers do not have vague desires they are passionate about their dreams. Dreamers do not daydream instead they burn the midnight oil to work for their dream. Dreams should not be just dreams they must become one's blood and soul. Only then a person can reach dizzy heights. Dreamer's dreams are burning desires. They toil for their dream day in and day out. "Genius is 99% perspiration and 1% inspiration"- Anonymous

Nov 4, 2017 For most people, money makes the world go round and business bears that money. Businessmen will perhaps do anything just to achieve the ultimate goal of having a business, and that is to earn income. Net profit or income financially means a surplus of sales or revenues after deducting costs and expenses. Whether you are engage in profession, occupation, work or trade, you are in business and you speak income. When you earn an income you suffer taxes, the worst nightmare for every income earners. Income tax is your punishment of doing well in business. This sounds ridiculous but this is the reality, you pay when you earn. Because tax is legislative, noncompliance to this would results to crimes. This thing called income tax had already made billions of liars around the world. Some governments imposed taxes which are already too much to burden the flow of business. Others make tax laws that are already beyond the ability of taxpayers. However these facts must not result in the existence of enormous number of dishonest people in the world. Ethics in business rarely exists nowadays. Perhaps it is because for most people, profit will come without the need of business ethics. This, I don’t agree. The word ethics is derived from the Greek word ethos, which means “character,” and from the Latin word mores, which means “customs.” According to the encyclopedia ethics is the branch of philosophy that defines what is good for the individual and for society and establishes the nature of obligations, or duties, that people owe themselves and one another. Maybe ethics is not needed to earn profit if you define profit or income as money. But deeply speaking, business is not just for money. Yes it is definitely for profit, but profit is not just financial profit. We need profit that will not just sustain our pocket or our stomach. Significantly, we also need profits that will feed our hearts and soul. Considering that we are great businessmen, we should extend our minds to this principle. We need business ethics to earn these high valued profits. We must be concerned to the virtue of our character and to the common good. Your business is not just for the survival of your life on Earth but it can also be your road to the survival of your soul. If you’re in business and had a company, you can help your employees by providing them enough salaries and other benefits that will make their lives better. You can be honest and pay your exact tax for the government who will eventually use it for your country’s development. (Assuming your government is straight and not corrupt) But don’t mind them, be honest even others are not. We are talking here your soul survival and not theirs. You can also serve your customers by providing them their needs and giving them convenience. Customer care is so important for your customers as also important for your business to earn public trust and loyalty. If you build infrastructures for your company you contribute to the development of your place in terms of buildings and infrastructures. When you got ethics in business you practice fair business competition. Fair business competition is a challenge for every business to improve the qualities of their and services, and the end benefits are to the consumers. Doing business with clean conscience is doing business with good night sleeps. It is also doing business with gladness of your heart and soul. Gratitude will come to you and you will become a stress free businessman if you do business with ethics. These and other spiritual profits will straightly come to you and the good thing on this is you are not taxed on this kind of profits. As an extraordinary businessman, you do not only set your long-term goals for 10 years or for a life time. You must also consider eternity and set goals to achieve profits that will benefit your soul. You need profits that last forever, profits that will give us everlasting life and happiness, and profits that will earn us the key to heaven. These profits will benefits us in the short run, midterm run, long run and eternal run, as God is great from the beginning and unto the never-ending. Do business and believe in God. Building our business in God’s place is like building it in rocks which are in great foundations. Let us be kind and grateful to our employees as they are our best assets. Let’s give them bread and they will give us a ham sandwich. Let us have huge care to our customers as they are our best revenue generators. Let’s give them good price, high quality products and best services and they will give us their respect and loyalty. Let us be fair to our competitors as they are our great motivators. Let us give them fair game and they will give us the true meaning of winning. Let us be thankful to our Father Almighty God as He is our greatest business partner. Let’s serve Him and He will give us joy and peace of mind.

Nov 3, 2017 An effective survey will help you to understand and develop your organisation’s culture to deliver strategic and long term performance. Here’s 5 ways to look into : 1.Clarity of vision : A recent report found that 42% of employees knews there organisation’s vision ,mission and cultural values. If employees are working without any real understanding of these elements , it is likely people will be pulling in a different direction and not working together towards a collective vision. 2.Innovation : Innovation is essential if you want to stay ahead of the curve in your industry . They could provide creative solutions for new ways of working which will improve customer satisfaction and increase income. 3.Learning and Development : Offering development opportunities is an important element of employee engagement. It motivates existing employee and helps employers to create an effective progression pipeline. 4.Employee well being : Happy healthy staff are more engaged and productive and employers benefit from reduced absenteeism. 5.Communication : Providing transparent information and giving employees a voice are two keys enablers of employee engagement.

Nov 2, 2017 The formal procedure of employment is one of the few facets of the financial landscape that has managed to remain unchanged through the age of technology, with primary emphasis being laid upon one, simple piece of paper - your resume. But, with all their purported value among recruitment circles, resumes continued to be scorned at by a select few and are often responsible for the hiring of an ill-suited candidate. Considering how they perhaps aren't greatest indicators of one's merit, here are 7 reasons why even the best candidates might not have the most impressive of resumes. UNIQUENESS: Considering that there's only so much that one can do within the framework of a traditional resume, nothing quite stands out. Although a candidate might posses a history of positive feedback and exemplary word-of-mouth from past ventures, it won't manage to translate over to a resume. Even if it does, however, the norms of formulating a resume, such as those desiring it to be a concise document designed for the sake of employment convenience, hamper it from being a true reflection of one's capabilities and their potential is often lost out among an ocean of papers. QUALIFICATION: Although one might not have the benefit of possessing multiple degrees or professional diplomas that boast of their educational history, the most important aspect, as mentioned before, remains the positive feedback one acquires over a considerable period of time, and which secures employment for many in every industry from the eternally rising technological arena, down to a heavily network-oriented sector such as the media. EXPERIENCE: Be it the unreasonable demand of having careers that span multiple decade under one's belt, disqualifying many budding candidates right from the onset, or those necessitating diverse work histories that often refuse to even consider one's individualistic abilities, the need for "experience" continues to be a bane for most seeking to emerge over those their age and aim for greener pastures, only for the unchanging recruitment procedure to deny them a right to it. Thus, although the normal resumes continues to possess exorbitant demands in terms of work experience, candidates who impress in some of the other facets essential even in the lieu of a good resume, and indeed listed below, are the ones who are today preferred over their contemporaries. PERSONALITY: Gone are the days when one could earn a stipend for simply completing the prescribed work hours each week, and among the factors that not only enable a candidate's entrance into a firm, but their growth within its structure is their personality, obviously a part of the greater human potential that can't quite be displayed on paper, and the best litmus test for which is, undoubtedly - the interview. INTERVIEW: Increasingly, the lion's share of recruitments are finalised only after the conclusion of several comprehensive interviews that shed light on, both, a candidate's ethic and personality, factors that play a part in deciding their potential roles within an already established framework at any particular company. Of course, interviews have long existed as a facet of the recruitment procedure, but the modern emphasis placed upon them to truly analyse a candidate is relatively recent and no more a formality, rather an irreplaceable aspect of it. Thus, how a candidate fares while one-on-one with their recruiter figures much larger into the picture than their seemingly important resume. SUITABILITY: Undoubtedly, there are times when even those seemingly poised to capture a vacant position can be denied the chance for even an interview, leaving many dumbfounded as to the shortcoming contained within their formidable resumes; even when there aren't any. Now more than ever, with the consistently burgeoning diversification of roles in almost each financial sector around the world, identifying the "perfect" candidate means rejecting even those whose job description might comfortably fit within the desired position in favour of the ones who not only fare positively in the points mentioned above, but bring forth an eagerness to conform, leading us to another observation. CULTURE: The establishment of optimistic and efficient office cultures has begun to feature prominently on the priority lists of most firms the world over in recent decades, and one toward which recruiters contribute toward by hiring candidates willing to participate in its creation, in addition to handling their prescribed duties. Moreover, today, being an achieved employee means more than just fulfilling tasks satisfactorily, but rather contribute actively toward the company's long-term goals, itself something that can only be done by those capable of understanding these objectives reserved for the future. Therefore, the birth of an "office culture" can necessitate everything from being a jubilant participant in a firm's weekly, team-building lunches away from work to make it less of a forceful chore that most feel compelled to do, to communicating freely with those sitting atop a company's food-chain to better aid its prospects, further defying the traditional work relationship structure. Thus, one can comfortably argue that not only resumes, but most facets that have been for long identified with the normative work culture continue to be moulded based upon the 21st century's evolving requirements, and those who rely too heavily upon them and refuse to give into incoming transformations are bound to lose out.

Interviewer: What Accord's all about ? Mr Shah : Accord rent out film equipment and production equipments along with service, while also having a presence in web streaming. The company was founded by Mr Tejas Shah in 1997 in Bombay, since when the company has established branches in Ahmedabad and Pune. Interviewer: What are the company's current course of action ? Mr Shah : The company is simply trying to market itself and garner greater exposure at the moment, while retaining old customers by keeping up constant interaction and accounting for their feedback. Interviewer: What advice for young entrepreneurs, if any ? Mr Shah: I argues that the traditional signs of professionalism, seemingly forgotten today, remain the most important requirement for any budding entrepreneur to succeed, among them fulfilling commitments and valuing time being just a few examples.