Great Companies: Please tell me something about the business and how did you come up with such an idea?
Vipasha Kiran: To start little details about me .I am graduate and Postgraduate in Mass Communication .In 2007 when all of my friends were opting for Medicine and Engineering, I decided to follow my passion and decided to do graduation and post-graduation in this field .During my professional career, I worked for Meditech production house, Live India news channel and Doordharshan .Post marriage I went aboard and once I came back ,I worked for start-up Media Production companies . I realized that there are lots of opportunities and gaps which inspired me to do something more creative than what it was This was the time when my passion transformed into business and I started my own company.
Great Companies: What are the various services and products provided by your company?
Vipasha Kiran: Our Services are :
1)Covering video for corporate Events ,Training, conference and Seminars .
2)Video Glimpses and Video Teasers for Pre-event Promotions . 3)Brand promotional Video , Animation Explanatory Video,Testimonial Video .
4) Short Films, Documentaries and Ad films.
Great Companies: Why should one choose you over others in this field? Vipasha Kiran: What sets us apart from our competitors is that we are known to provide customer satisfaction and deliver content at competitive price within a fixed time-frame.We follow the Design Thinking Methodology to understand customer requirements and deliver the video with less iterations.
Great Companies: What are the struggles and challenges you face?
Vipasha Kiran: Fierce Competition: The corporate world is quite fierce and specially the service industry.
Great Companies: What do you think are the few main things which are most important for a
successful business?
Vipasha Kiran: Honestly , Communication and Networking.