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  • Writer's pictureGreat Companies

The Cinderella Story, Great Companies SME Business of the Year Award Winner 2021



Company Name: The Cinderella Story

Founder Name: Sabista Khan

Category and Sub-Category: Design, Fashion

City: Hyderabad

Year of Founding: 2017


Can you provide us with a description about your Brand / Company:

The Cinderella Story is a designer footwear brand that believes in inclusiveness. We have sizes ranging from 35 to 43 with special focus on broad and slender feet to ensure everyone gets the right fit. We also pre treat put juttis to ensure no biting.


USP / Competitive Advantage:

Our jutt is don't bite. We have a pre treating mechanism that makes the shoe interiors soft like velvet and gives you a comfortable yet stylish walking experience.

Your accomplishments, milestones achieved so far:

We've become a Bollywood favorite brand. From Amazon Studios to Mani Ratnam films, we've had production houses, top stylists and savvy celebrities reaching out for our juttis.


Target Customers:

Women from the age group of 15 to 55.

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