Tejaswini Raaj: Winner of the 2025 Great Companies International Women Entrepreneur Award

Name: Tejaswini Raaj

Business Name: Kaalcari

Location: Bangalore , India

Category: Health & Wellness Footwear

Website: www.kaalcari.com

Social Media: https://www.linkedin.com/company/kaalc%C4%81ri/

Insta: https://www.instagram.com/kaalcari

Company Detail:

Kaalcari is a health and wellness-based footwear brand that customises footwear for every unique foot. The company conducts foot and biomechanical analysis and customises suitable foot solutions to enhance the movement and mobility of its clients.

Globally, between 800 million and 2.8 billion people suffer from foot pain. In India alone, 77 million people have diabetes, and about half of them are at risk of foot ulcers that can lead to amputations. However, 80% of these amputations can be prevented with the right early-stage care.

Approximately 25% of the population is flat-footed and has a tendency to pronate, which impacts other joints as well. About 50% of women above the age of 35 are prone to plantar fasciitis, which causes shooting pain in the heels or arch regions. These issues can be eliminated with suitable footwear and orthotics coupled with strengthening exercises.

At Kaalcari, the team works with clients experiencing conditions such as flat foot, plantar fasciitis, and tendonitis, ranging from polio correction and leg length discrepancy adjustments to addressing neurological challenges, post-surgery care, and stroke rehabilitation. Through corrective, supportive, and accommodative footwear, the company provides comprehensive foot care solutions.

The team at Kaalcari consists of experts in various fields, including footwear specialists, biomechanics experts, foot and ankle surgeons, musculoskeletal physiotherapists, and sports physiotherapists. This dream team creates a one-stop shop with holistic solutions for any foot-related issues.

Unique Selling Proposition or Competitive Advantage:

Kaalcari creates customised aesthetic solutions that empower clients to walk in style while being pain-free. Every product is uniquely crafted for each foot, breaking the norms of an industry driven by mass production.

Challenges Faced During the Journey:

The biggest challenge has been raising awareness and educating the audience about the importance of foot health.

Operating in a very niche field, customisation in the footwear industry is quite rare. Finding solutions that enhance health and wellness while maintaining style is even more challenging. In this regard, Kaalcari is considered a pioneer in blending health and style within the footwear industry.

To bring its customisation vision to life, the company works with expert artisans who handcraft each detail to perfection, ensuring that every unique need is met.

Advice for Women Entrepreneurs:

Women have the capacity to create magic, and there is nothing that can stop them from achieving what they truly desire!