Nishna Varma- Founder of The Barkery
Great Companies: Please tell me something about the business and how did you come up with such an idea?
Nishna Varma: The Barkery is a dog bakery in New Delhi that provides 100% natural, gluten free and preservative free treats, cakes and cupcakes, made with human grade ingredients for all the dogs! Our products have been approved by dogs all over India since the last 3 years! I have 2 dogs - once of which is allergic to wheat and the other is a fussy eater. When searching for healthy treats in the market which were free of chemicals, I found none. That's when I started baking for them and eventually started The Barkery to make sure that all the fur babies eat healthy!
Great Companies: What are the various services and products provided by your company?
Nishna Varma: Our menu consists of more than 10 different flavours of biscuits, dog friendly cakes and cupcakes.
Great Companies: Why should one choose you over others in this field?
Nishna Varma: Each product at The Barkery is created after a lot of research and while keeping the health of our paw-customers in mind. We have a menu that caters to both vegetarian dogs as well as non vegetarian dogs. At The Barkery, we create different products that are not available anywhere else and are both appealing to the pet parent as well as the pet.
Great Companies: What are the struggles and challenges you face?
Nishna Varma: As our products are preservative free, their shelf life is not much. Many people prefer to purchase items that have a longer shelf life, as it is easier to store them - what they are not aware of is that even though the commercial treats are easy to store, they are harmful for the pets in the longer run.
Great Companies: What do you think are the few main things which are most important for a successful business?
Nishna Varma: Having a goal is very important, as well as employees who understand your thinking and help you achieve the target that you've set for the company. As well as understanding your customers needs and being able to meet those needs are very important.