Neelanjana Choudhury, Founder at Metaskills Recruitment and Training Consulting
Great Companies: How did you get your idea or concept for the business?
Neelanjana Choudhury: With a rich corporate experience in the HR and IT sector, I founded MetaSkills Recruitment & Training Consulting in 2015 with a strong belief in the fact that one needs to have a true blend of hard skills (technical skills) as well as soft skills to have a successful career.
I was always inclined in having a flexible business model where I could work in a perfect work-life balance. For me, it meant, that I can give my 100 % to my family as well as to my career. My objective was to add value to my clients through my services. This was the major reason that I thought of starting my venture. I never wanted to miss my daughter’s childhood at any cost.
Great Companies: What are the various Services provided by Metaskills Recruitment and Training Consulting
Neelanjana Choudhury: We help companies solve their recruitment problems by finding high-quality talent to help them realize their objectives and business goals.
We are a boutique firm and currently, we are handling various positions of the corporate world including IT and non-IT positions, and helping our clients in closing positions across all levels including leadership roles.
Apart from recruitment, we also provide training on various soft skills modules like interview skills, time management, stress management, Business Etiquette, Motivation, etc.
I have been grateful to many organizations where I was invited as a Guest speaker to different national and international platforms and as an author for various guest columns in magazines.
Great Companies: What makes Metaskills Recruitment and Training Consulting different from hundreds of other Recruitment Firms?
Neelanjana Choudhury: When it comes to building productive relationships, I always refer to a quote by Suzy Kassem: ‘Treat your relationship as if you are growing the most beautiful sacred flower. Keep watering it, tend to the roots, and always make sure the petals are full of color and are never curling. Once you neglect your plant, it will die, as will your relationship.’ By following this guidance when managing relationships with our clients, we have been able to not only improve client satisfaction but also increase revenue.
Our approach to recruitment is rigorous yet simple and focuses on resolving “real-world” problems in this space. We believe in delivering the carefully vetted candidates so that the rejection rate is minimal and productivity is enhanced.Quality is our prime motto and our candidate selection rate is 99% for both service and product-based companies across all the positions.
Great Companies: What are the struggles and challenges you face?
Neelanjana Choudhury: Initial years were challenging as it was very tough to get some clients. Generally, candidates take interest in reputed or trusted brands. To get a trusted client you need to hustle a lot initially with small startups as you get a chance to learn a lot about the market and understand the dynamics. You gain a lot of confidence during the entire process.
With perseverance and with excellent client service, we are now a recruitment partner with big brands in the industry. We have also partnered with promising startups and continue to deliver top-notch results.
The pandemic period was a great learning experience for us. There was so much uncertainty during the initial months of the pandemic as many positions were on hold and we had to devise new strategies to engage more clients. I used to discuss my concerns with my dad and he constantly motivated me to try rigorously. Even my 4-year-old daughter knew about the terminologies like clients and candidates and her innocent questions helped us in forgetting about our business struggles.
We gave our best and grabbed more clients and focused on reaching clients from all corners of the country.
Great Companies: How do you plan to grow in the future? What does 5 years down the line look like for Metaskills Recruitment and Training Consulting?
Neelanjana Choudhury: In the next 5 years, we are planning to delight our existing clientele as well to onboard more clients and startups. We are also looking forward to extending our services to international brands. We are also looking forward to having more recruiters especially young mothers who are planning to start their career after a gap and also for women who want to have a perfect work-life balance and are interested in working remotely from any corner of the world.
Great Companies: If you had one piece of advice to someone just starting out, what would it be?
HUSTLE a lot and there is no shortcut to success.
Read extensively and try to apply different strategies for your business.
Try to build great connections through social media like LinkedIn and work towards building your brand consistently. And don’t forget to enjoy the journey.
Success does not mean never falling, it does mean that you refuse to give up every time you fall.