Name: Kirti Lokhande
Business Name: Kirti Lokhande Photography
Location: Bangalore, India
Establishment (Year): 2007
Profession/ Specialty: Industrial Photographer
Website : www.kirtilokhande.com
Company Detail:
Kirti Lokhande Photography is into Industrial and advertising shoots. The output is in the form of Stills and Videos.
Unique Selling Proposition / Competitive Advantage:
There is a process involved before she actually does the shoot. She works very closely with all her clients and even ad agencies to understand the target audience and key features of the brand/product, the purpose of the shoot, the brand/product positioning, the mediums on which the campaign will be released.
After this complete understanding of the requirements, the shots/images are crafted for the campaign. Similarly, a script is written for the video after all the details come in and then she shoots.
Her eye for detailing, technical skills, ability to understand the requirement and translate it to stunning imagery sets her apart from the others.
Challenges faced during the Journey:
Main challenge is to get it right on the shop floor where she doesn't stop the production and have to get the shots right in the given conditions and stipulated time.
Advice for Women Entrepreneurs:
The only advice that Kirti Lokhande would like to give to anyone would to 'never stop believing in yourself'.