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  • Writer's pictureAravind Menon

Khushboo Broker - Co Founder of Swati's Studio

Great Companies: Please tell me something about the business and how did you come up with such an idea?

Khushboo Broker: Knowing of clothing being a necessity, now people are looking for more and more options, when my mother started this venture 25 years ago, I grew up watching this which lead to me being intriged by it so I studied about it at a reputed college and try to create a version of clothes with the vision I had with the guidance of my mother.

Great Companies: What are the various services and products provided by your company?

Khushboo Broker: We provide from casual to formal, everyday wear to fusion wear, to heavy bridal and groom wear. We are like a one stop shop in our own refined manner.

Great Companies: Why should one choose you over others in this field?

Khushboo Broker: Our biggest aim is to always satisfy the needs of our customers, we give a keen eye to personalization and every detail. We make sure our clients are on appointment only, so we are completely devoted to them and respect their time to curate this experience for them.

We make sure that our clothes are a comfort fit to our clients and that they feel happy with wearing them because that is our main intention behind making those clothes.

Great Companies: What are the struggles and challenges you face?

Khushboo Broker: The main struggle with our industry is that fashion is moving too fast, we are always trying to catch up with the needs of the people and trends in the market. But for us that also leads to the gush of creating and learning something new every day, trying to turn this setback for our own advantage.

Great Companies: What do you think are the few main things which are most important for a successful business?

Khushboo Broker: I think the main things are to always be updated with what's going on but also always have your own personal touch which makes it a designer wear.

It's very important that we keep in mind of emotions and needs of our clients and also guide them through with our expertise. There is nothing better than team work when it comes to business and for us our client is more of a co-creator than just a customer.

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