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Dr Raja Rachuri, Founder at Herbz Life Retail Pvt Ltd



Great Companies: How did you get your idea or concept for the business?

Dr Raja Rachuri: Organic & Herbal products have Zero side effects the public are suffering from chemical filled products,  we wanted to contribute to a Society without any side effects.That's how the ideation happened.   



Great Companies: What are the various services provided by  Herbz Life Retail Pvt Ltd  .?

Dr Raja Rachuri: Natural , Herbal , Organic & Ayurveda, We do perform pulse diagnosis and identify the root cause of the ailments.We do home delivery HERBZ available online too www.Herbzlife.com




Great Companies: What makes  Herbz Life Retail Pvt Ltd  . different from hundreds of other similar service providers?

Dr Raja Rachuri: HERBZ USP is all 4 Assortments under one roof and the treatment is end to end , which means from Diagnosis to Cure and it's all done in a natural way, infact most of our treatment is done without medicines.



Great Companies: What were the struggles and challenges you faced and how did you overcome them?

Dr Raja Rachuri: I'm the first generation businessman and lot of resistance from the family to start the business However when we started growing year on year then they all got convinced about the business model & Succes of the same.

Initially we started this business as a Distribution house so we faced huge market outstanding and bad debts , Offlate we consolidated our business completely as Retail.   



Great Companies: How do you plan to grow in the future? What does 5 years down the line look like for  Herbz Life Retail Pvt Ltd ?

Dr Raja Rachuri: We are currently offering Franchisee under ( FOFO Model (Franchisee owned & Franchisee operated) we have a target of 100 franchisee outlets in South India and to achieve 50 crores 3 to 5 years down the line.  



Great Companies: If you had one piece of advice to someone just starting out, what would it be?

Dr Raja Rachuri : I strongly recommend new starters to have complete understanding about the market & Potential of their product & services, Market research is the key for Success of any enterprise, equally understanding about the competition and a clear USP statement which steal the show.


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