Cindy Deras - Great Companies Women Entrepreneur Award Winner 2023
Name: Cindy Deras
Business Name: Parisian Pet
Location: Miami, United States of America
Establishment (Year): 2008
Category/Industry: Manufacturer and Retail
Profession/ Specialty: Pet Products Designer and Manufacturer
Social Media: LinkedIn
Parisian Pet is a lifestyle brand for pets and pet owners. Since 2007 we have been designing and manufacturing fine quality pet apparel and accessories. Our team of designers crafts each piece thinking of all the wonderful memories pets and their owners will be able to create throughout the year such as holidays, family celebrations and just day to day activities. Throughout the years we have been able to help families with pets create a stronger bond between them through fashion. We have also helped so many businesses grow a large and solid clientele who every season demand our chic and trendy designs. Our products are sold in over 3,000 retailers across the globe including Macys, Homegoods, among others.
Unique Selling Proposition or Competitive Advantage:
Our products are high quality designer pet products at an affordable price point. It's like a sweet spot between quality and price. We pride on creating designs that go with the seasons and current fashion trends. Our product lines are ample and range from pet apparel, to travel carriers, to collars, leashes and restraints to hygiene and gifts for pet lovers. It's like a one stop brand for all pet essentials.
Challenges Faced During the Journey:
Since us small business owners don't have the answers to everything, we sometimes end up learning the hard way. Lack of knowledge on certain aspects of the business can easily lead us to making mistakes. And its ok, as soon as we rectify them and work constantly to make the business stronger.
Advice for Women Entrepreneurs:
There is no easy way to success, no shortcuts, no one will ever give you anything for free. You have to work hard and slowly work your way up. You will one day look back and realize how far you have come. Challenges will show up every day and everyday we must be ready to overcome them. Never let yourself be in a place of comfort because when we grow the most is when we get out of our comfort zone. Any dream is achievable. You just have to keep your eyes focused on your goals.