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Anita Katyal Rane: Winner of the 2025 Great Companies International Women Entrepreneur Award

  • Writer: Great Companies
    Great Companies
  • Mar 17
  • 3 min read

Name: Anita Katyal Rane

Business Name: Proventus Education

Location: Mumbai , India

Category: Career and Education Counseling


Company Detail:

Proventus Education believes that every student holds immense potential—it just needs the right guidance to flourish. Since its inception in 2013, the organization has been dedicated to bridging the gap between aspiration and achievement through personalized career and educational counseling.


Core Services

Proventus Education provides students and their families with insights, tools, and strategies to make informed academic and professional decisions:

  • Career Assessment & Counseling: Utilizing scientifically backed assessments, including DMIT and psychometric evaluations, to uncover students' strengths, aptitudes, and career inclinations. This data-driven approach provides a clear roadmap for their academic and career journeys.

  • University Admissions Support: Offering end-to-end guidance for students aiming for undergraduate, postgraduate, and doctoral programs globally.

  • Workshops & Seminars: Conducting sessions for students and parents covering essential topics such as career trends, overseas education, scholarships, and financial planning.


At Proventus Education, the approach is personalized, research-driven, and impact-focused. It ensures strong parent-student collaboration, creating a supportive environment for career growth.


Unique Selling Proposition or Competitive Advantage:

What Sets Proventus Education Apart?

✅ Data-Backed, Personalized Career Roadmaps

Rather than relying on generic advice or academic performance alone, Proventus Education uses advanced career assessments that evaluate:

  • Intelligence quotient

  • Emotional intelligence

  • Adversity quotient

  • Personality traits

  • Learning styles

  • Grasping ability

    This comprehensive evaluation ensures that students choose the right career.


✅ Beyond Admissions: A Holistic Approach to Success

Unlike many career counseling services that focus only on university admissions, Proventus Education helps students:

  • Identify ideal career paths before selecting courses and universities.

  • Develop critical non-academic skills like problem-solving, resilience, and communication.

  • Receive ongoing mentorship instead of one-time counseling.


✅ Empowering Families, Not Just Students

Career decisions do not happen in isolation. Proventus Education bridges the gap between student potential and parental expectations by:

  • Involving families in the decision-making process.

  • Conducting workshops and personalized sessions to help parents understand and support their child’s strengths.


✅ A Team of Experts, Not Generalists

With a specialized team of counselors across various fields, students receive tailored advice that aligns with their aspirations in STEM, humanities, business, or the arts. The organization stays updated with emerging career trends to guide students toward future-proof professions.


✅ A Commitment to Lasting Impact

Success is measured not by university placements alone, but by the long-term satisfaction and success of students. The goal is to ensure that students make informed, future-proof choices aligned with their strengths and market opportunities.


Challenges Faced During the Journey:

Building Proventus Education came with its share of challenges:

  • Establishing Credibility: As a newcomer in the competitive career counseling space in 2013, gaining trust was a significant hurdle. It required commitment, transparency, and consistent results.

  • Breaking Conventional Mindsets: Many families viewed career choices as solely dependent on academic performance. Educating parents and students on the value of holistic career guidance was crucial.

  • Creating a Unique Identity: Moving beyond standard admission consulting, Proventus Education developed a comprehensive service model integrating career assessments, university admissions support, and student development programs.

  • Talent Acquisition & Retention: Hiring and retaining top talent was challenging, especially as a female entrepreneur. The focus on flexible work structures, training, and a strong value-driven culture helped build a motivated workforce.

  • Navigating Regulatory Complexities: Understanding international education policies, visa rules, and accreditation standards required deep industry knowledge and meticulous compliance measures.


Through perseverance, adaptability, and an unwavering commitment to student success, Proventus Education has overcome these challenges and grown into a trusted leader in career guidance.


Advice for Women Entrepreneurs:

Key Lessons for Aspiring and Established Women Entrepreneurs

💡 Own Your Confidence – The world may question abilities, but self-belief must be unwavering. Success requires trusting in skills, intuition, and vision.

🔄 Redefine Failure – Every setback is a lesson. Embrace failures as stepping stones, not roadblocks. Learn, pivot, and move forward with resilience.

🤝 Build Your Circle – Success is never a solo journey. Surrounding oneself with mentors, allies, and supporters can open new opportunities.

📖 Stay Curious & Adaptable – The business world evolves constantly. Continuous learning, experimentation, and adaptability differentiate great entrepreneurs from the rest.

⚡ Take the Leap—But Plan It Well – Courage is crucial, but calculated risk-taking is essential. Research, strategize, and take bold steps to move forward.

⚖ Balance with Boundaries – Burnout helps no one. Prioritizing well-being, setting boundaries, and defining success on personal terms is vital.

💖 Lead with Integrity & Impact – Staying true to values builds trust and lasting success. Business should not only be profitable but also meaningful.

🎉 Celebrate Every Win – No achievement is too small. Recognizing progress and growth fosters motivation.

🚀 Dream Big, Start Now – There is no perfect moment. The time to start is now. The world needs more women entrepreneurs—bold, fearless, and ready to make an impact.





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