Founded in 2022 by Ms. Babita Khanna, Bee Celebration is a manufacturing enterprise bringing together Ayurveda, natural personal care, wellness, gifting, and traditional food products under one distinctive brand. The company's product portfolio includes Ayurveda candles, Ayurveda cosmetics, beeswax soaps, after-bath oils, hair oils, essential oils, perfumed bath salts, organic honey, Bilona Desi Ghee, saffron, Royal Golden Latte, and Cotton Seed Latte.

Founded in 2025 by Monika Motiramani, Msquare Creations is a Varanasi-based gifting business specializing in festival hampers, wedding gifting, corporate gifting, and trousseau packing. The business is built around a simple but increasingly important idea: gifting should feel personal, thoughtful, attractive, and practical without becoming unnecessarily expensive. Msquare Creations brings customization and value for money together to create gifting solutions designed around t