Interviewer- Can you provide me with a description of your business?
Vaibhav A Mishra - We are unique Neutral SME focused digital lending marketplace in true sense which connects lenders, SMEs, brokers & digital companies.
We plan to solve bigger & genuine problems of justified loan amount, identify the exact fund requirement in terms of nature & tenure, loan pricing decisions, quicken the underwriting process, reduce delinquencies and identify early warning signals.
Ring-fencing the borrowers by fulfilling their various nature of funding needs. Effective Ring-fencing will help in maximizing life-time value from the borrowers,
Our product offerings will be sub-industry focused and would include Term loans, Transaction/ Cash flow based loans, GST data based loans, Supply Chain financing, Machinery/ Equipment Loans and Loans against Shares/ Securities.
To addressing almost all short-term to long-term funding needs of self-employed segment,
We wish to solve the genuine SME fund problems in the country on the best effort basis in the most convenient digital ways.
We have visualized to build a complete SME focused lending marketplace which would go much beyond just being matchmakers.
Alternate scoring basis financial & non-financial data points for 360 degree view of the borrower,
Almost real time credit underwriting leveraging tech & data-science,
Demographic, Compliance scoring basis borrower’s Residence/ Office location.
Interviewer- How did you get started in this business?
Vaibhav A Mishra - Idea of starting something like this came in while i was working with the largest private bank where i could clearly see the pain which even good businesses were going through in their attempt to arrange funding. We incorporated this company with the aspiration of building platform business with easy scaling capabilities and having broad product range offering fulfilling borrower’s funding requirements at almost each time point and with appropriate ROIs.
Interviewer- Why do your customers select you over your competitors?
Vaibhav A Mishra - Our assessments are automated and we also do include non-financial parameters while assessing these SMEs. No other competitor is been able to automate the whole process of credit underwriting the way we have done.
Interviewer- What are the biggest issues for running this business?
Vaibhav A Mishra - Only problem is to convince the traditional institutional lenders for lending basis the transaction/ cash flow data. Slowly we are seeing the change now where the lenders have started accepting the alternate scores and non-traditional way of credit underwriting.
Interviewer- What suggestions would you like to give to the young budding entrepreneurs?
Vaibhav A Mishra - Stick to your conviction and success will automatically follow. Don’t give up on your dreams. Success comes only to braves!!