Great Companies: How did you get your idea or concept for the business?
Saravanan Loganathan: Being a Design Graduate, It’s a passion to start a design firm. There are many design studios running, which is costly for small companies. We found a niche for small design studio with good quality of service with affordable cost.
People with innovative ideas are looking for professional designer, as a part of searching, they are end with inexperience designers and that idea ruined.
So we started mayan360 for small companies, people with innovative ideas and start-ups
Great Companies: What are the various services provided by Mayan360
Saravanan Loganathan: We are providing Design support for major verticals like New Product Design, Industrial Design, and Engineering Design.
We design an pin to Electrical vehicle and we support till production. Our expertise in Plastics, Press tool, helps us to make it feasible.
We are here for make customer Brian child to Physical Product.
Great Companies: What makes Mayan360 different from hundreds of other similar service providers?
Saravanan Loganathan: We start our new product design by Socio-centric approach; we do market study, ethnography reseach, User and buyer analysis and few more methodologies.
We use empathy to understand user and market and also do competitor benchmarking Our design methodology makes successful product designs.
We also work on cost cutting, explore various materials and manufacturing process We do end to end service in other words idea to product
Great Companies: What were the struggles and challenges you faced and how did you overcome them?
Saravanan Loganathan: As a Start-up all companies are facing challenge to sustain for 3 years like lack footprints of clients we faced the same. We learned in that period and made our knives sharp for the upcoming war.
After Covid pandemics, People may say lack of business but we saw it’s an opportunity because new products to the market are the only way to keep running business.
People come with new ideas after pandemic, thus we are getting design opportunity.
Great Companies: How do you plan to grow in the future? What does 5 years down the line look like for Mayan360?
Saravanan Loganathan: After so much of efforts we are getting noticed by some big companies and clients. We are doing our best for them.
We are planning to educate students and give awareness of new product design industry. New product design business is in the primitive stage in India. People simply copycat the products from other companies. We need more designers to make this industry big; when more designers come, we will be the pioneer at that time.
Great Companies: If you had one piece of advice to someone just starting out, what would it be?
Saravanan Loganathan: Keep practice, ready to show your talents even no audience, one day you will be noticed. You will give interviews to Great Companies.