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Jessica Shelley - Great Companies Women Entrepreneur Award Winner 2023


Name: Jessica Shelley

Business Name: Dailies, Inc.

Location: Ontario, USA

Establishment (Year): 2020

Category/Industry: Education

Profession/ Specialty: Education

Social Media: LinkedIn


Company Detail:

Dailies is the first educational platform to find and fix learning gaps, daily. They do this through their gamified micro learning app and interactive online classes with certified teachers. Their mission is to provide equitable access to education for all, and they do that through partnering with parents and schools to provide transparent learning data combined with intentional and powerful learning tools and experiences.

Unique Selling Proposition or Competitive Advantage:

Their unique selling proposition is that they are consistently providing feedback about learning progress so stakeholders can be part of the individual child's journey. They are more than just an online class, they provide personalized feedback about every child with every interaction. Their students have fun, parents are informed, and they see huge academic gains when they are all working toward the same goals together.

Challenges Faced During the Journey:

She used to be a public school teacher and faced many challenges when advocating for my students and their families within the traditional system. The main obstacle was realizing that there was no way she was going to be able to make or inspire changes as a teacher within the system. No one listened. No one cared... except for her students and their families. It was very challenging to try to navigate what was best for her students in combination with resources that were available through the district.

Advice for Women Entrepreneurs:

Don't give up. It is challenging and you will get a lot of advice from a lot of different people who think they know the business and are just trying to help, however, you know your business best. Find mentors that believe in YOU, not just your business who will give you insights and confidence into making decisions.




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