Great Companies: Please tell me something about the business and how did you come up with such an idea?
Dinesh Joshi: Many people had been asking me as to why I took this business. To be true to you all, entering into printing profession was not at all my wish. I did not know the basics of Printing. However, I had been blessed with 2 things –
a) Good friends who had always been my well wishers
b) I have confidence in taking any new assignments at any age.
With these two basics gifts I have been moving around. Now coming to the brass track - In one of the social gatherings, I came across Director, Canon India Ltd. & during the course of discussions he convinced me to buy a small digital printing unit. There was a hidden agenda of Canon into it. They wanted to enter UP market which was dominated by their competitor – Konica Minolta. That Director could also see some capabilities in me. He offered me a machine costing 33 lacs. I gave Canon Rs.10 lacs upfront & the balance amount of Rs.23 lacs were to be paid on equal monthly installments in a period of 2 years. In the 2 years period I got such a positive & encouraging response from the market that I not only cleared the loan amount of Canon I also recovered the Principal amount of Rs. 10 Lacs. Now Canon’s experiment on me was also successful. They once again approached me & offered the next generation Digital Machine Canon 10000. This machine valued about Rs.1.15 Crores. This was the first machine In UP, 19thh in the country at that time & was latest in the world market. With this I declared myself as a printer & printing became my passion.
Great Companies: What are the various services and products provided by your company?
Dinesh Joshi: Graphic Designing & Printing are the main services. We specialize in Designers Visiting Cards, Coffee Table Books, Books & magazines, Brochures, Pamphlets, Menu cards for Hotels 7 restaurants, etc.
Great Companies: Why should one choose you over others in this field?
Dinesh Joshi: Superior Quality, Best Prices, Fast turnaround & Customer service.
Great Companies: What are the struggles and challenges you face?
Dinesh Joshi: Availability of Trained & skilled staff & quality raw material
Great Companies: What do you think are the few main things which are most important for a successful business?
Dinesh Joshi: Passion, continuously strive for betterment & develop trust amongst the team.