Anita Ravishankar - Great Companies Women Entrepreneur Award Winner 2023
Name: Anita Ravishankar
Business Name: Aanet Talent Global Solutions
Location: Bangalore, India
Establishment (Year): 2021
Category/ Industry: Human Resources and Consulting
Profession/ Specialty: Recruitment and HR Consulting
Social Media: Linkedin
ATGS is a results-driven executive search and HR consulting organization. They are trusted recruiting partners for discovering the right personnel and advisors for establishing the right recruitment process and hiring criteria. They are also the organization's end-to-end HR service provider, setting up general HR functions, payroll, performance management, HR automation, HR metrics, budgeting, and so on. ATGS's Influtech is an influencer marketing division that bridges the gap between brands and influencers by understanding and innovating campaigns.
Unique Selling Proposition / Competitive Advantage:
The organization handles full-cycle recruitment, skill and behavioral prescreening, and collaborates with startups to create strong HR practices and enhance HR KPIs. They also collaborate with brands on their projects, helping them understand the campaign and conceptualize it by delivering a distinct set of ideas. They have completed five turn-key projects.
Challenges Faced During the Journey:
Building a talent pool with a different recruitment process was challenging, leading to a lot of attrition in the first year of operations. Also, ATGS needed to develop a business functioning and financial forecasting to achieve profits in the first year of its operations. With careful detailing, they achieved profits and opened another division.
Advice For Women Entrepreneurs:
Finally, Anita would conclude by giving the advice that you should constantly be focused, and if you have a dream, stick to it and see it through despite numerous obstacles and setbacks. Second, because everything is now digital, one must be technically knowledgeable.